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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Paleta Bar performance in the United States and how they change over time
See what factors influence The Paleta Bar performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
The Paleta Bar is in the lower 32% of brands
Sample of brands in the same percentile
An analysis of The Paleta Bar' competitors in the United States
An analysis of The Paleta Bar' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Paleta Bar's market performance is in the lower 32%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors like Flama Llama, Nordstrom Ebar Artisan Coffee, and Scoma's Restaurant, all positioned at the same percentile.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge and attract more customers.
The Paleta Bar's customers also frequently visit Chick-fil-A (7.62%), McDonald's (7.62%), Sonic Drive-In (6.67%), Starbucks (5.71%), and In-N-Out Burger (5.71%). This indicates potential cross-promotional opportunities or areas for differentiation.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and sales.
The Paleta Bar experiences peak traffic between 11 AM and 8 PM, with the highest workload around 5 PM (51.40%). Traffic is minimal before 11 AM and after 9 PM, suggesting operational adjustments may be needed.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographics for higher engagement.
Women (116 affinity index) and Gen Z (138 affinity index) are overrepresented among The Paleta Bar's consumers, indicating high affinity. Men (85 affinity index) are underrepresented. Gen X (101 affinity index) and Gen Y (113 affinity index) are also represented.