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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Original Pancake House performance in the United States and how they change over time
See what factors influence The Original Pancake House performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
The Original Pancake House is ahead of most brands
Sample of brands in the same percentile
An analysis of The Original Pancake House' competitors in the United States
An analysis of The Original Pancake House' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Original Pancake House's market performance is at the 66th percentile, indicating an average market standing. This means the brand performs better than many competitors but isn't a market leader. Performance peers in the same percentile range include Portillo's, Church's Texas Chicken, Metro Diner, Bubba Gump Shrimp Co., Huddle House, and Playa Bowls.
Customer satisfaction reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
The Original Pancake House boasts an overall customer satisfaction (CSAT) of 88%, a 5 percentage point increase year-over-year. Hawaii leads with 96% CSAT, while Florida has the lowest at 90%. This high CSAT suggests strong customer loyalty and positive brand perception, though Florida shows a slight decline.
Average check reveals customer spending habits and pricing effectiveness, crucial for revenue management and profitability analysis.
The Original Pancake House has an overall average check of $24.20, a 1.2% decrease year-over-year. Nevada has the highest average check at $34.50, while Alabama has the lowest at $26.30. The slight decrease suggests a need to analyze pricing strategies and customer spending behavior.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
The Original Pancake House has the most outlets in California (14), followed by Illinois (13). Florida, Texas and Ohio each have 10 outlets. This distribution highlights key markets for the brand, with potential for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for The Original Pancake House, based on cross-visitation, are McDonald's (7.78%), Starbucks (3.92%), Chick-fil-A (3.61%), Wendy's (2.76%), and Texas Roadhouse (2.66%). This indicates that customers who visit The Original Pancake House also frequent these fast-food and casual dining chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction.
The Original Pancake House experiences peak traffic between 8 AM and 12 PM, with the highest workload at 10 AM (60.42%). Traffic is minimal in the afternoon and evening. This data suggests the need for optimized staffing and resource allocation during peak breakfast and brunch hours.
Consumer segment analysis enables targeted marketing, tailoring strategies to specific demographics for improved engagement and ROI.
Women are over-represented among The Original Pancake House customers (affinity index 102), while men are under-represented (affinity index 98). Gen X is over-represented (affinity index 111), while Gen Y (90) and Gen Z (91) are under-represented. This suggests a higher affinity among women and Gen X consumers.