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Managing Partner, Global Business Development
See what factors influence The Original Pancake House performance in the United States and how they change over time
See what factors influence The Original Pancake House performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Original Pancake House' competitors in the United States
An analysis of The Original Pancake House' competitors in the United States
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
The Original Pancake House is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Original Pancake House holds a leading position with a 99th percentile. This indicates a strong market presence. Performance peers in a similar range include Hopdoddy Burger Bar, Andy's Frozen Custard, Bar Louie, True Food Kitchen, Dimassi's Mediterranean Buffet, and Cheba Hut "Toasted" Subs.
Customer Satisfaction reflects customer loyalty and predicts future growth; high CSAT scores often correlate with repeat business.
The Original Pancake House has an overall CSAT of 86%, a 6.6 percentage point increase year-over-year. Minnesota shows the highest CSAT at 97%, followed by Georgia at 95% and Florida at 93%. These values indicate increasing customer satisfaction.
Average Check tracks customer spending per visit, highlighting pricing strategy effectiveness and customer value perception.
The Original Pancake House reports an overall average check of $24.3 USD, showing 0% delta year-over-year. Missouri has the highest average check at $28 USD. Georgia has the average check $27.3 USD. Minnesota has the average check $25.8 USD. These values indicate a consistent spending.
Competitor analysis reveals key rivals and overlap in customer base, crucial for strategic positioning and differentiation.
McDonald's is the top competitor with a cross-visitation rate of 9.49%, followed by Starbucks at 5.10% and Chick-fil-A at 4.59%. Texas Roadhouse and Chipotle Mexican Grill are at 3.68%. This indicates shared customers between these brands and The Original Pancake House.
Consumer Segments informs targeted marketing; understanding gender and generational preferences optimizes campaign relevance.
The consumer base shows a near-equal gender mix. The Gen X segment is over-represented (affinity index of 111), while Gen Y (86) and Gen Z (93) are under-represented. This suggests a strong affinity among Gen X consumers.