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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Coffee Club performance in the New Zealand and how they change over time
See what factors influence The Coffee Club performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Coffee Club' competitors in the New Zealand
An analysis of The Coffee Club' competitors in the New Zealand
In Cafés & Restaurants
·Jul – Sep 25
The Coffee Club is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Coffee Club's market performance is at the 67th percentile, indicating an average/above average market standing. This means the brand attracts more customers than many competitors. Performance peers in a similar range include MY FRİED CHİCKEN, Oodles 老白家兰州牛肉面 (New Market), Sal's Authentic NY Pizza, Fergburger, Cobb & Co, and Goode Brothers.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
The Coffee Club's overall customer satisfaction is 78%, a slight decrease of 0.9 percentage points year-over-year. Hawke's Bay and Southland show 100% satisfaction, while Canterbury and Otago experienced declines. This suggests regional variations in customer experience need attention.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization.
The Coffee Club's average check is 30.8 NZD, a 3.7% increase year-over-year. Auckland has the highest average check at 35.4 NZD. Canterbury shows the lowest average check at 22.9 NZD. This indicates varying spending habits across regions.
Outlet count indicates market reach and brand presence, influencing accessibility and customer convenience.
The Coffee Club has 40 outlets in Auckland, dominating its presence in New Zealand. Canterbury and Bay of Plenty each have 6 outlets. This distribution highlights Auckland as a key market, with other regions having significantly fewer locations.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts.
McDonald's is the top competitor with a 14.75% cross-visitation rate from The Coffee Club customers. KFC, Burger King, Pizza Hut, and Subway also show significant customer overlap. This indicates that customers often visit these fast-food chains in addition to The Coffee Club.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
The Coffee Club experiences peak traffic between 9 AM and 1 PM, with the highest workload at 12 PM (65.71%). Traffic is minimal before 6 AM and after 8 PM. This data helps optimize staffing levels to meet customer demand during peak times.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance.
Women show a slightly higher affinity (102) than men (98) for The Coffee Club. Gen X has a significantly higher affinity (227) compared to Gen Y (83). This suggests that Gen X is overrepresented among The Coffee Club's customers, while Gen Y is underrepresented.