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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Brass Tap performance in the United States and how they change over time
See what factors influence The Brass Tap performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Brass Tap' competitors in the United States
An analysis of The Brass Tap' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
The Brass Tap is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Brass Tap's market performance is at the 50th percentile, indicating an average market position. This means the brand's foot traffic is on par with the median within the Cafe & Restaurants industry. Performance peers in the same percentile range include Cowboy's Lodge and Grille, Guadalajara Mexican Grill, Honey Pig, Le Parisien Bakery, Childress Vineyards, and Vidorra.
Identifying top competitors based on cross-visitation helps understand customer preferences and competitive landscape, informing strategies for differentiation and market share.
The top competitors for The Brass Tap, based on customer cross-visitation, are McDonald's (7.48%), Chick-fil-A (5.36%), Starbucks (3.81%), Chili's Grill & Bar (3.24%), and Texas Roadhouse (2.82%). This indicates that customers who visit The Brass Tap also frequent these establishments, revealing potential areas for competitive focus.
Analyzing traffic workload by hours helps optimize staffing, manage resources, and improve customer experience during peak times, maximizing efficiency and revenue.
The Brass Tap experiences peak traffic workload between 4 PM and 7 PM, with the highest workload at 6 PM (57.19%). Traffic is significantly lower during morning hours, with minimal activity before 10 AM. This data suggests optimal staffing and resource allocation should focus on the late afternoon and evening hours.
Analyzing consumer segments by gender and generation informs targeted marketing, product development, and positioning strategies, enhancing relevance and engagement.
Women show a lower affinity (84) compared to the average consumer. Men are over-represented (115). Gen X shows a high affinity (135), while Gen Y (86) and Gen Z (78) are under-indexed. This suggests that marketing efforts may need to be adjusted to better resonate with Gen Y and Gen Z.