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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence The Brass Tap performance in the United States and how they change over time
See what factors influence The Brass Tap performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of The Brass Tap' competitors in the United States
An analysis of The Brass Tap' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
The Brass Tap is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
The Brass Tap's Market Performance is in the top 1% (leading position). This indicates a very strong market presence and high customer preference compared to its peers like Don Coqui, Barcelona Wine Bar, Nick The Greek, WingHouse, Itto Sushi and Liuyishou Hotpot.
Customer Satisfaction (CSAT) reflects brand perception. High CSAT scores correlate with customer loyalty, repeat business, and positive word-of-mouth referrals.
The Brass Tap has an overall CSAT of 85%, a 1.7pp increase year-over-year, showing improved customer satisfaction. Wisconsin leads with 96%, followed by Pennsylvania (93%), Georgia (92%), Florida (89%), and California (88%).
Average Check reflects customer spending per visit. Tracking this KPI helps brands optimize pricing strategies and understand customer purchasing behavior.
The Brass Tap's overall Average Check is $30 USD, up 8.6% year-over-year, suggesting customers are spending more per visit. New Jersey has the highest average check ($41.8 USD), followed by Virginia ($32.5 USD) and Florida ($32.2 USD).
Number of Outlets signifies brand reach and expansion. Monitoring outlet distribution informs geographic strategy and market penetration efforts.
The Brass Tap has a total of 48 outlets in the United States. Texas has the most outlets (17), followed by Florida (11), and California (6). This shows geographic concentration.
Competitor analysis identifies key players and customer preferences. Understanding competitive landscape informs strategic positioning and marketing efforts.
The top competitors for The Brass Tap, based on customer cross-visitation, are McDonald's (6.41%), Chick-fil-A (5.18%), Chili's Grill & Bar (3.82%), Texas Roadhouse (3.70%), and Taco Bell (3.45%). This highlights key alternatives.
Traffic Workload reveals peak operational hours. This insight enables optimized staffing, resource allocation, and targeted marketing promotions.
The Brass Tap's peak traffic workload occurs between 17:00 and 20:00 (5 PM to 8 PM), with the highest workload at 19:00 (7 PM) at 60.86. Traffic is minimal during the early morning hours.
Consumer segments identify key customer groups. Understanding gender and generational mix allows for personalized messaging and product offerings.
The Brass Tap's customer base shows Men (114 affinity index) are more strongly represented than Women (85 affinity index). Gen X (126 affinity index) are strongly represented. Gen Y (88 affinity index) and Gen Z (86 affinity index) are under-indexed, showing lower affinity.