Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence TGI Fridays performance in the United Kingdom and how they change over time
See what factors influence TGI Fridays performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of TGI Fridays' competitors in the United Kingdom
An analysis of TGI Fridays' competitors in the United Kingdom
In Cafés & Restaurants
·Jul – Sep 25
TGI Fridays is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
TGI Fridays' market performance is at the 71st percentile in the United Kingdom's Cafe & Restaurants industry, indicating an average/above average market standing. This means TGI Fridays outperforms 71% of brands in the market. Performance peers in the same percentile range include Haweli Restaurant, Flat Iron, Gordon Ramsay, Kaspa's, and Caffè Nero.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, brand reputation, and revenue growth. Higher CSAT scores indicate stronger customer relationships.
TGI Fridays' overall customer satisfaction is 72%, a significant increase of 10.9 percentage points year-over-year. Wales shows the highest CSAT at 79%, while Scotland has the lowest at 67%. The trend shows fluctuations in CSAT over the three-month period, peaking in August at 75.34%.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions to boost profitability.
The overall average check for TGI Fridays is £38.4, showing no change year-over-year. England has the highest average check at £38.7, while Wales has the lowest at £34.9. The average check fluctuated between £36.82 and £39.29 during the observed period.
Number of outlets indicates brand reach and market presence. Tracking outlet distribution helps assess expansion strategies and geographic performance.
TGI Fridays has 42 outlets in England, 7 in Scotland, and 1 in Wales. The majority of the brand's presence is concentrated in England, indicating its primary market within the United Kingdom.
Identifying top competitors based on customer cross-visitation reveals direct rivals and potential partnership opportunities. This insight informs competitive strategies.
The top competitors for TGI Fridays, based on cross-visitation, are McDonald's (10.62%), JD Wetherspoon (5.11%), KFC (3.76%), Nando's (3.63%), and Starbucks (3.09%). This indicates that customers who visit TGI Fridays also frequently visit these establishments.
Analyzing traffic workload by hour helps optimize staffing, promotions, and resource allocation to meet customer demand efficiently throughout the day.
TGI Fridays experiences peak traffic between 17:00 and 19:00, with the highest workload at 56.83% at 18:00. Traffic is minimal during the early morning hours (0:00-8:00). This data suggests focusing resources and promotions during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized experiences, enhancing customer engagement and brand loyalty.
Women show a high affinity (116 index) for TGI Fridays, while men are under-indexed (87 index). Gen Z exhibits the highest affinity (135 index), followed by Gen X (113 index), while Gen Y is under-indexed (91 index). This suggests targeted marketing towards women and Gen Z could be effective.