Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Texas Chicken performance in the Saudi Arabia and how they change over time
See what factors influence Texas Chicken performance in the Saudi Arabia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Texas Chicken' competitors in the Saudi Arabia
An analysis of Texas Chicken' competitors in the Saudi Arabia
In Cafés & Restaurants
·Jul – Sep 25
Texas Chicken is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Texas Chicken's market performance is at the 60th percentile, indicating an average/above average market standing. This means Texas Chicken captures more foot traffic than 60% of its peers. Competitors in the same percentile range include Zahra Restaurant, Catch22, Raheeb, Alkhafeef, طازة, and dr.CAFE COFFEE.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Texas Chicken's overall customer satisfaction is 88%, a decrease of 4.3 percentage points year-over-year. 'Asir Province shows the highest satisfaction at 96%, while Tabuk Province has the lowest at 77% with a significant decrease. This indicates a need to address satisfaction issues, particularly in Tabuk.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The average check for Texas Chicken varies by region, with Tabuk Province having the highest average check at 127.4 SAR. Overall average check data is not available. The average check has increased from 78.95 SAR in June 2025 to 83.92 SAR in August 2025.
Outlet count indicates market presence and accessibility, influencing brand reach and revenue potential.
Texas Chicken has 8 outlets each in Riyadh Region and Makkah Region, representing the largest presence. Tabuk, Medina, 'Asir, and Ḥa'il Provinces each have 1 outlet. This distribution highlights key markets and potential areas for expansion.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Texas Chicken, based on cross-visitation, are Burger King (14.90%), KFC (11.34%), McDonald's (7.77%), Al Baik (6.11%), and Kudu (4.20%). This indicates that customers who visit Texas Chicken also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Texas Chicken experiences the highest traffic workload between 18:00 and 23:00, peaking at 61.35% at 23:00. The lowest traffic workload occurs between 4:00 and 7:00. This data suggests the need for increased staffing during evening hours.
Understanding consumer segments enables targeted marketing and product development strategies.
Texas Chicken's customer base shows a high affinity towards women (Index 61) and men (Index 117). There is also a high affinity towards Gen Y (Index 110) and Gen Z (Index 238). This suggests that marketing efforts should focus on these demographics.