Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Texas Chicken performance in the Saudi Arabia and how they change over time
See what factors influence Texas Chicken performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Texas Chicken' competitors in the Saudi Arabia
An analysis of Texas Chicken' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Texas Chicken is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand’s share of foot traffic, showing competitive strength and customer preference in the Cafe & Restaurants industry.
Texas Chicken's Market Performance is at the 99th percentile, making it a leading brand. This high percentile shows a strong market position compared to peers like SALT and dr.CAFE COFFEE, which also occupy the top tier.
Customer Satisfaction reflects customer loyalty and overall brand perception, influencing repeat business and positive word-of-mouth referrals.
Overall customer satisfaction for Texas Chicken is 87%, with a decrease of 4.2 percentage points year-over-year. Riyadh Region has the highest satisfaction (90%), while Medina Province shows the lowest (74%) and a significant decrease.
Average Check indicates spending per customer, reflecting pricing strategy effectiveness and customer purchase behavior in Saudi Arabia.
The average check for Texas Chicken is 84 SAR, a 5% decrease year-over-year. Ḥa'il Province has the highest average check (98.5 SAR), while Riyadh Region shows a lower average check (81.8 SAR).
Number of Outlets reflects brand reach and accessibility, indicating expansion strategy and market penetration within Saudi Arabia.
Texas Chicken has 8 outlets in Riyadh Region, the most compared to other regions. Makkah Region has 6 outlets, while Tabuk, Medina, 'Asir and Ḥa'il Provinces each have 1 outlet.
Competitor analysis helps understand the competitive landscape and identify key players influencing customer choices in Saudi Arabia.
Burger King (13.88%) and KFC (11.29%) are the top competitors most frequently visited by Texas Chicken customers. McDonald's (6.85%) and Al Baik (6.66%) also represent notable competition.
Understanding traffic workload helps optimize staffing and resource allocation to meet customer demand during peak hours.
Traffic workload peaks between 17:00 and 23:00, reaching its highest at 23:00 (59.92%). Lowest traffic workload occurs between 4:00 and 7:00, with the minimum at 5:00 (14.13%).
Analyzing consumer segments ensures targeted marketing and product strategies by understanding diverse customer needs and preferences.
Women (56%) are over-represented among Texas Chicken customers. Gen Z (180%) and Gen Y (110%) are over-represented, while Gen X (38%) are under-represented relative to the average consumer.