Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Saudi Arabia and how they change over time
See what factors influence McDonald's performance in the Saudi Arabia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 7% of brands
Sample of brands in the same percentile
An analysis of McDonald's' competitors in the Saudi Arabia
An analysis of McDonald's' competitors in the Saudi Arabia
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds a leading position with a percentile of 93, placing it in the top 7% of brands in Saudi Arabia's Cafe & Restaurants industry. This indicates a strong market presence. Performance peers in adjacent percentile ranges include برغرايززر | Burgerizzr, Kudu, and The Coffee Address | عنوان القهوة.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
McDonald's in Saudi Arabia sees significant cross-visitation with Al Baik (14.76%), Kudu (9.76%), and KFC (9.60%). This indicates that customers who visit McDonald's also frequently visit these competitors, highlighting their competitive overlap.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency.
McDonald's in Saudi Arabia experiences peak traffic workload between 6 PM and 10 PM, with the highest workload at 69.56% at 10 PM. Traffic is lowest between 4 AM and 5 AM. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing and product development, maximizing ROI.
McDonald's customer base in Saudi Arabia shows a high affinity towards women (78% value label, under-indexed) and men (110% value label, over-indexed). Among generations, Gen Y shows the highest affinity (106% value label, over-indexed), while Gen X (84% value label, under-indexed) and Gen Z (90% value label, under-indexed) are less represented.