Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Saudi Arabia and how they change over time
See what factors influence Burger King performance in the Saudi Arabia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Saudi Arabia
An analysis of Burger King' competitors in the Saudi Arabia
In Cafés & Restaurants
·Jul – Sep 25
Burger King is in the top 16% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance is at the 84th percentile, indicating an above-average market standing in Saudi Arabia. This means Burger King captures more customer traffic than most competitors. Performance peers in a similar range include Tim Hortons and Half Million.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Burger King's overall CSAT is 89%, a 14.1 percentage point increase year-over-year, indicating improved customer experiences. Ḥa'il Province shows the highest CSAT at 95%. The CSAT trend shows a slight increase from June to August 2025.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting. Monitoring this KPI helps optimize menu offerings.
The overall average check for Burger King is not available. Tabuk Province has the highest average check at 105.3 SAR. The average check trend shows an increase from June (77.99 SAR) to August (88.99 SAR) 2025.
Outlet count indicates brand reach and market penetration. More outlets can mean greater convenience and brand visibility for customers.
Burger King has the most outlets in Riyadh Region (62), indicating a strong presence there. Makkah Region follows with 37 outlets. This distribution highlights key areas of operation within Saudi Arabia.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies.
Burger King's top competitors based on cross-visitation are KFC (13.32%), McDonald's (7.98%), and Al Baik (7.63%). This indicates that customers who visit Burger King also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Burger King experiences peak traffic between 18:00 and 23:00, with the highest workload at 22:00 (61.73). Traffic is lowest between 4:00 and 7:00. This data informs staffing and promotional strategies.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns.
Women (68%) are overrepresented among Burger King's consumers, while men (114%) are underrepresented. Gen Z (156%) shows high affinity, Gen Y (104%) average affinity, and Gen X (54%) shows lower affinity.