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Managing Partner, Global Business Development
See what factors influence Tere Cazola performance in the Mexico and how they change over time
See what factors influence Tere Cazola performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tere Cazola' competitors in the Mexico
An analysis of Tere Cazola' competitors in the Mexico
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Tere Cazola is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Tere Cazola is a leading brand in Mexico's Cafe & Restaurants industry with a Market Performance percentile of 99. This indicates a high market share and strong customer preference compared to its peers like Los Alteños, Vulcanos Chicago Style Pizza, Los Taquitos de Pm, El Tizoncito, Kamilos 333 and Barbie Dream Lounge, which are within the same percentile range.
Customer Satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability. Improving CSAT increases customer retention.
Tere Cazola's overall customer satisfaction is 65%, a decrease of 1.8 percentage points year-over-year. Satisfaction varies by state, with Campeche at 83%, Yucatán at 66%, Quintana Roo at 57%, and State of Mexico at 57%. While Yucatán and State of Mexico show slight improvements, Campeche and Quintana Roo experienced a decrease in satisfaction.
Average Check reveals customer spending habits, influencing revenue forecasts and pricing strategies. A higher average check typically indicates increased profitability.
Tere Cazola's overall average check is 294.1 MXN, a 3.7% increase year-over-year. In Yucatán, the average check is 265 MXN, with no growth. This indicates an increase in customer spending per visit for the brand, though regional data presents a mixed picture.
Competitor analysis identifies market rivals and customer preferences, informing strategic positioning and competitive advantages. Monitoring this is crucial.
Tere Cazola's top competitors based on customer cross-visitation are Burger King (8.99%), Starbucks (7.94%), Carl's Jr. (6.35%), VIPS (5.82%), and Domino's Pizza (5.29%). This indicates that customers who visit Tere Cazola also frequent these fast-food and cafe chains.
Consumer Segments help tailor marketing by understanding audience demographics. This targets the right consumers with the right message, maximizing ROI.
Tere Cazola's consumer base shows a high affinity among women (94) and men (105). Gen Z has a very high affinity (277), while Gen Y is underrepresented (57). This suggests targeted campaigns towards both genders, with emphasis on Gen Z.