Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tere Cazola performance in the Mexico and how they change over time
See what factors influence Tere Cazola performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Tere Cazola' competitors in the Mexico
An analysis of Tere Cazola' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
Tere Cazola is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tere Cazola's market performance is at the 45th percentile in Mexico's Cafe & Restaurants industry, indicating a below average/lagging market standing. Performance peers in the same percentile range include Tropico barra de alimentos y café- Floresta, Bobo Burgers, Nevería Roxy, El Huequito, Domu Sushi Bar, and Rebanada México.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Tere Cazola's overall customer satisfaction is 63%, a decrease of 6.2 percentage points year-over-year. CSAT varies by state, with Yucatán at 62% (down 7.1pp), Quintana Roo at 60% (down 18.9pp), and State of Mexico at 54% (up 4.3pp). This indicates declining satisfaction in key regions, requiring attention to service and product quality.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing strategies and identify opportunities to increase revenue per transaction.
Tere Cazola's overall average check is 335.1 MXN, a 21.7% increase year-over-year. In Yucatán, the average check is 326.9 MXN, showing no growth. The dynamic data shows fluctuations throughout the observed months, indicating variability in customer spending habits.
Outlet count indicates brand reach and market presence. Tracking this KPI helps assess expansion effectiveness and identify geographic growth opportunities.
Tere Cazola has 42 outlets in Yucatán, 23 in Quintana Roo, 10 in Campeche, 5 in Tabasco, and 1 in the State of Mexico. Yucatán represents the largest concentration of outlets, indicating a strong regional presence. The distribution highlights key markets for the brand.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and helps refine marketing efforts.
Tere Cazola's top competitors based on customer cross-visitation are Starbucks (8.75%), Burger King (6.88%), VIPS (6.25%), Carl's Jr. (5.63%), and Little Caesars (5.63%). This indicates that customers who visit Tere Cazola also frequent these fast-food and cafe chains, suggesting potential areas for differentiation.
Traffic workload analysis reveals peak hours and customer flow. Understanding these patterns helps optimize staffing, manage resources, and improve customer experience.
Tere Cazola experiences peak traffic workload between 8 AM and 8 PM, with the highest activity around 6 PM (62.94%). Traffic is significantly lower during early morning and late-night hours. This data suggests optimal staffing and resource allocation during peak hours to maximize efficiency.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored messaging and product development.
Tere Cazola's customer base shows a high affinity towards women (97 index) and a very high affinity towards Gen Z (272 index). Gen Y is under-indexed (57 index). This suggests that marketing efforts should focus on appealing to Gen Z and female consumers.