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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Tanta performance in the Peru and how they change over time
See what factors influence Tanta performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Tanta is ahead of most brands
Sample of brands in the same percentile
An analysis of Tanta' competitors in the Peru
An analysis of Tanta' competitors in the Peru
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Tanta's MARKET PERFORMANCE is at the 73rd percentile, indicating an average/above average market standing in Peru's Cafe & Restaurants industry. This means Tanta outperforms 73% of its competitors. Performance peers in the same percentile range include Full House Machu Picchu Restaurant, La Lucha Sanguchería Criolla, and Presto.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Tanta's overall customer satisfaction (CSAT) is 79%, a 4.9 percentage point increase year-over-year. Lima shows a CSAT of 80% with a 7.5 percentage point increase, while Arequipa has a CSAT of 77% with a decrease of 13.4 percentage points. This indicates strong customer satisfaction overall, with a need to address declining satisfaction in Arequipa.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Tanta's average check in Lima is 70.9 PEN, while in Arequipa it is 68.8 PEN. There is no growth value provided. The average check fluctuates between 68.19 PEN and 80.83 PEN during the observed period. Further analysis is needed to understand the reasons for these differences and fluctuations.
Outlet count indicates market reach and expansion, reflecting brand growth and accessibility.
Tanta has 9 outlets in Lima, 2 in Arequipa, and 1 in Callao. The majority of Tanta's presence is concentrated in Lima, suggesting a strategic focus on this region. Expansion opportunities may exist in other areas.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Tanta's top competitors based on customer cross-visitation are Starbucks (6.03%), La Lucha Sanguchería Criolla (5.71%), Panchita (4.44%), Pardos Chicken (3.49%), and McDonald's (3.49%). This indicates that customers who visit Tanta also frequently visit these brands, highlighting potential areas for competitive differentiation.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Tanta experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest workload occurring around 2:00 PM (69.39%). Traffic is significantly lower during early morning hours. This data can inform staffing and operational decisions to efficiently manage customer flow.
Understanding consumer segments enables targeted marketing and product development strategies.
Women have a high affinity (85) for Tanta, while men are over-indexed (112). Gen X is significantly over-indexed (178), while Gen Y (80) and Gen Z (72) are under-indexed. This suggests Tanta resonates strongly with Gen X and men, while there's an opportunity to increase engagement with Gen Y and Gen Z.