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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Peru and how they change over time
See what factors influence Starbucks performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Peru
An analysis of Starbucks' competitors in the Peru
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Starbucks is in the top 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Peru has a market performance percentile of 80, indicating an average/above average market position. This means Starbucks captures a significant portion of customer traffic compared to other brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include Chullos Restaurant & Craft Beer, McDonald's, and Don Juan.
Identifying top competitors helps understand the competitive landscape and benchmark performance. It informs strategies to gain market share.
The top competitors for Starbucks in Peru, based on cross-visitation, are Pardos Chicken (6.19%), McDonald's (5.25%), and KFC (4.50%). This indicates that customers who visit Starbucks also frequently visit these fast-food chains. Roky's and Chili's Grill & Bar share the same cross visitation of 3.56%.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. It optimizes operations to meet customer demand.
Starbucks in Peru experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (63.52%). Traffic starts increasing significantly from 7:00, peaking in the afternoon, and then gradually decreasing after 20:00. The lowest traffic workload occurs between 2:00 and 4:00.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, maximizing engagement and ROI.
Starbucks in Peru shows a high affinity with women (91%) and men (107%). Among generations, Gen X is overrepresented (114%), while Gen Y (88%) and Gen Z (53%) are underrepresented. This suggests that Starbucks is particularly appealing to Gen X consumers.