Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Peru and how they change over time
See what factors influence Starbucks performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Peru
An analysis of Starbucks' competitors in the Peru
In Cafés & Restaurants
·Jul – Sep 25
Starbucks is in the top 22% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Peru holds the 78th percentile in the Cafe & Restaurants industry, indicating an average/above average market performance. This means Starbucks captures more foot traffic than 77% of its competitors. Performance peers in the same range include McDonald's, Mapacho Craft Beer Restaurant, and Terminal Pesquero Cevichería.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Starbucks' overall customer satisfaction in Peru is 64%, a decrease of 4.5 percentage points year-over-year. Cusco shows the highest satisfaction at 71% with a significant increase, while Lima has 64% with a decrease. Callao shows 54% with a slight increase. This indicates varying regional customer experiences.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The average check for Starbucks in Peru varies by location. Lima has an average check of 29.1 PEN, while Cusco's is 20.5 PEN. Overall average check data is not available. The dynamic data shows an average check between 26.89 and 30 PEN during the reporting period.
Outlet count indicates market reach and expansion, influencing brand accessibility and revenue potential.
Starbucks has a total of 112 outlets in Peru. The majority (90) are located in Lima, followed by Callao (6), Cusco (4), and Arequipa (4). Other regions have fewer outlets, indicating a concentration of Starbucks locations in the Lima area.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Starbucks in Peru, based on cross-visitation, are McDonald's (5.68%), Pardos Chicken (5.45%), KFC (4.55%), Tanta (4.32%), and Roky's (3.64%). This indicates that customers who visit Starbucks also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency.
Starbucks in Peru experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (63.01%). Traffic starts increasing significantly from 7:00, peaking in the afternoon, and declining after 21:00. The lowest traffic is between 2:00 and 4:00.
Consumer segmentation enables targeted marketing, improving engagement and ROI.
Starbucks' consumer base in Peru shows a high affinity towards women (index 95) and men (index 104). Gen X is overrepresented (index 146), indicating high affinity, while Gen Y is underrepresented (index 73). This suggests targeted marketing towards Gen X could be particularly effective.