Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Taco Bell performance in the Costa Rica and how they change over time
See what factors influence Taco Bell performance in the Costa Rica and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Taco Bell' competitors in the Costa Rica
An analysis of Taco Bell' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Taco Bell is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows a brand’s share of customer traffic, indicating competitive strength and customer preference in its industry.
Taco Bell holds the leading position with a 99th percentile in Costa Rica's cafe & restaurant sector. This signifies a very strong market presence. Performance peers include Samadhi, Pops, Tandoor Indian Restaurant, Bread House Escazu, Little Lucha and Compadres Taquería Mexicana.
Customer Satisfaction reflects how well a brand meets customer expectations, crucial for loyalty and positive word-of-mouth, directly impacting revenue.
Overall customer satisfaction for Taco Bell in Costa Rica is 53%, a decrease of 16.7 percentage points year-over-year. Satisfaction varies by location, with Guanacaste at 83% (up 1.5pp) but other provinces show declines, particularly Heredia Province (42%, down 26.3pp).
Average Check reveals how much customers spend per visit, crucial for understanding revenue streams and pricing strategy effectiveness.
The average check for Taco Bell in Costa Rica is 5.7K CRC, a 4.8% decrease year-over-year. San Jose Province has the highest average check at 6.4K CRC. Alajuela and Guanacaste have an average check of 5.2K CRC, while Heredia Province registers at 4.6K CRC.
Outlet count indicates a brand's reach and accessibility, influencing market share and revenue potential within a region.
Taco Bell has 21 outlets in San Jose Province, 6 in Heredia Province, 5 in Alajuela Province, 4 in Cartago Province and 2 each in Guanacaste and Limón Province. San Jose Province accounts for most of the outlets.
Competitor analysis identifies key rivals, helping a brand understand its competitive landscape and strategize for market share.
McDonald's is the top competitor with a cross-visitation rate of 22.59%, followed by KFC (14.42%), Subway (11.54%), Burger King (9.62%), and Pizza Hut (8.17%).
Traffic workload shows peak hours, guiding staffing and resource allocation for optimal customer service and efficiency.
Taco Bell's traffic workload in Costa Rica peaks between 11 AM and 8 PM, with the highest traffic occurring between 1 PM and 8 PM. The lowest traffic is between midnight and 7 AM.
Consumer segments highlight key demographics, enabling brands to tailor marketing and product offerings to specific groups for better engagement.
The consumer base shows a higher affinity for men (133) compared to women (53). Gen Y shows higher affinity (155) compared to Gen X (55). This suggests that Taco Bell is under-indexed with female consumers, while has affinity to Gen Y.