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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Bell performance in the Costa Rica and how they change over time
See what factors influence Taco Bell performance in the Costa Rica and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Taco Bell is ahead of most brands
Sample of brands in the same percentile
An analysis of Taco Bell' competitors in the Costa Rica
An analysis of Taco Bell' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bell's market performance in Costa Rica is at the 62nd percentile, indicating an average market standing. This means Taco Bell is ahead of most brands. Performance peers in a similar range include Little Lucha, Samadhi, Compadres • Alajuela, Pops, Compadres Taquería Mexicana, and Bread House Escazu.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Taco Bell's overall customer satisfaction in Costa Rica is 57%, a decrease of 13.7 percentage points year-over-year. Satisfaction varies by province, with Alajuela Province showing the highest satisfaction (74%) and growth, while Cartago and Heredia Provinces show significant declines. Recent CSAT scores have fluctuated between approximately 49% and 61%.
Average check reflects customer spending habits and pricing strategy effectiveness, influencing overall revenue.
The overall average check for Taco Bell in Costa Rica is 5.7K CRC, a decrease of 4.8% year-over-year. San Jose Province has the highest average check (6.4K CRC), while Heredia Province has the lowest (4.6K CRC). Average check values have fluctuated between approximately 5238 CRC and 6085 CRC.
Outlet count indicates market presence and accessibility, influencing brand reach and revenue potential.
Taco Bell has the most outlets in San Jose Province (21), followed by Heredia and Alajuela Provinces (6 and 5, respectively). Cartago Province also has 5 outlets, while Guanacaste and Limón Province each have 2 outlets. The distribution of outlets reflects Taco Bell's strategic focus on different regions within Costa Rica.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Taco Bell in Costa Rica, based on cross-visitation, are McDonald's (22.60%), KFC (14.42%), Subway (11.54%), Burger King (9.62%), and Pizza Hut (8.17%). This indicates that customers who visit Taco Bell also frequently visit these other fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Taco Bell's peak traffic workload in Costa Rica occurs between 11:00 AM and 8:00 PM, with the highest traffic around 1:00 PM. Traffic is minimal between midnight and 7:00 AM. This data suggests optimal staffing levels should be maintained during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Taco Bell's customer base in Costa Rica shows a higher affinity among men (index 141) compared to women (index 52). Gen Y (index 156) also shows a higher affinity compared to Gen X (index 55). This suggests that marketing efforts could focus on these over-indexed segments.