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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pops performance in the Costa Rica and how they change over time
See what factors influence Pops performance in the Costa Rica and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Sep – Nov 25
Pops is ahead of most brands
Sample of brands in the same percentile
An analysis of Pops' competitors in the Costa Rica
An analysis of Pops' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pops' market performance is at the 65th percentile, indicating an average/above average position in Costa Rica's Cafe & Restaurants industry. This means Pops attracts more customers than approximately 65% of its competitors. Performance peers in a similar range include CharlesBBQ, Little Lucha, Hola India Restaurant, Tree House Restaurante, and Delmonicos Steak Tamarindo.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain a competitive edge and attract more customers.
Pops' top competitors based on cross-visitation are McDonald's (20.40%), Subway (12.94%), Burger King (9.45%), KFC (9.45%), and Pizza Hut (8.46%). This indicates that customers who visit Pops also frequently visit these fast-food chains, suggesting a need to understand their appeal and potentially adapt Pops' offerings to compete more effectively.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Pops experiences peak traffic workload between 10 AM and 8 PM, with the highest activity around 2 PM to 4 PM (55.19% and 57.34% respectively). This data suggests that Pops should ensure adequate staffing and resources are available during these peak hours to provide optimal customer service and manage operational demands effectively.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographics for increased engagement.
Pops' customer base shows a high affinity towards women (69%) and Gen Y (136%). This suggests that Pops is particularly appealing to these demographics. Marketing efforts could be tailored to further engage these groups, while also exploring strategies to attract other segments.