Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Subway performance in the Costa Rica and how they change over time
See what factors influence Subway performance in the Costa Rica and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Subway is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Subway' competitors in the Costa Rica
An analysis of Subway' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market share, measured by foot traffic, indicates brand strength and customer preference in a competitive industry.
Subway in Costa Rica is a leading brand with a 99th percentile Market Performance. This top 1% position reflects a strong competitive edge. Performance peers include Taj Mahal, Starbucks, Cheesus Heredia, CharlesBBQ, Azalea's Café, and Delmonicos Steak Tamarindo.
Customer Satisfaction (CSAT) measures how well a brand meets customer expectations, impacting loyalty and repeat business.
Subway's overall CSAT in Costa Rica is 71%, a 1.1 percentage point decrease year-over-year. Guanacaste shows the highest CSAT at 89% with a growth of 13.6 percentage points, while Puntarenas Province has the lowest at 64% with a decline of 18.1 percentage points.
Average Check reveals spending habits, which impacts revenue forecasting, menu optimization, and promotion strategies.
The overall Average Check for Subway in Costa Rica is 5.9K CRC, a 1.7% decrease year-over-year. Puntarenas Province and Heredia Province share the highest average check at 6.7K CRC, whereas San Jose Province has the lowest at 5.6K CRC.
Outlet count indicates market reach and brand presence, influencing accessibility and overall revenue potential.
Subway has the most outlets in San Jose Province with 45 locations. Heredia Province has 14, Alajuela Province has 9, Cartago Province has 7, Guanacaste has 6, Puntarenas Province has 4, and Limón Province has 3.
Analyzing competitor visitation informs strategic positioning, highlights competitive threats, and identifies market opportunities.
McDonald's is the most cross-visited brand by Subway customers (20.51%), followed by KFC (11.97%), Burger King (9.69%), Taco Bell (6.84%), and Pizza Hut (6.55%).
Understanding traffic patterns optimizes staffing, inventory management, and promotional timing for peak efficiency.
Subway's peak traffic workload in Costa Rica occurs between 12:00 PM and 1:00 PM (60.45). Traffic starts increasing at 7:00 AM, peaks during lunch hours, and gradually decreases into the night. The lowest traffic is between 3:00 AM and 5:00 AM (0).
Consumer segment analysis enables targeted marketing and product development, enhancing relevance and maximizing engagement.
The data indicates high affinity among women (58% affinity) and Gen Y (129% affinity) for Subway in Costa Rica. Men show high affinity (129% affinity), while Gen X shows lower affinity (51% affinity) compared to the average consumer.