Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Costa Rica and how they change over time
See what factors influence Subway performance in the Costa Rica and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Subway' competitors in the Costa Rica
An analysis of Subway' competitors in the Costa Rica
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Subway is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Subway's market performance is at the 70th percentile, indicating an above-average market standing. This means Subway outperforms many competitors in Costa Rica's cafe & restaurant industry. Performance peers in a similar range include Taj Mahal, CharlesBBQ, Starbucks, Azalea's Café, Crispy Churros, and Burger King • Cartago.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Subway's overall CSAT in Costa Rica is 71%, a decrease of 2.3 percentage points year-over-year. Guanacaste shows the highest CSAT at 89% with a 13.9 percentage points increase, while Puntarenas Province has the lowest at 64% with an 18.1 percentage points decrease. This indicates varying customer experiences across different regions.
Average check reveals spending habits, informing pricing strategies and revenue optimization efforts.
The overall average check for Subway in Costa Rica is 5.9K CRC, a 1% decrease year-over-year. Heredia Province has the highest average check at 6.8K CRC. San Jose Province has the lowest average check at 5.7K CRC. This data suggests regional differences in customer spending.
Outlet count indicates market presence, influencing accessibility, brand visibility, and market share potential.
Subway has 46 outlets in San Jose Province, the highest number in Costa Rica. Heredia Province has 16 outlets, while Limón Province has the fewest with 3. This distribution highlights Subway's strategic focus on specific regions within Costa Rica.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
McDonald's is the top competitor for Subway in Costa Rica, with a cross-visitation rate of 20.69%. KFC follows at 12.07%, and Burger King at 9.77%. This indicates a significant overlap in customer base between these fast-food chains and Subway.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Subway in Costa Rica experiences peak traffic between 12:00 PM and 7:00 PM, with the highest workload around 1:00 PM (61.03%). Traffic is minimal between 3:00 AM and 5:00 AM. This data helps optimize staffing and resource allocation during peak hours.
Consumer segments inform targeted marketing, tailoring strategies to resonate with specific demographics.
Subway's customer base in Costa Rica shows a higher affinity towards men (index 141) compared to women (index 51). Gen Y (index 124) also shows a higher affinity compared to Gen X (index 55). This suggests that marketing efforts may resonate more strongly with male and Gen Y consumers.