Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Bell performance in the Canada and how they change over time
See what factors influence Taco Bell performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Taco Bell' competitors in the Canada
An analysis of Taco Bell' competitors in the Canada
In Cafés & Restaurants
·Jul – Sep 25
Taco Bell is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Bell's market performance in Canada is at the 67th percentile, indicating an average/above average market standing. This means Taco Bell is ahead of many competitors in attracting customers. Performance peers in the same percentile range include Gladiator Burger & Steak, Lazeez Shawarma, Rajdhani Sweets & Restaurant, Nando's, Karahi Boys, and Restaurant Poulet Rouge.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Taco Bell's overall CSAT in Canada is 65%, a 14 percentage point increase year-over-year. New Brunswick shows the highest CSAT at 93%, followed by Saskatchewan at 87%. Ontario, Alberta, and British Columbia have CSAT scores of 66%, 60%, and 60% respectively, all showing positive growth. This indicates a general improvement in customer satisfaction across most regions.
Average check (Avg Check) indicates how much customers spend per visit, influencing revenue. Monitoring Avg Check helps optimize pricing and promotions.
Taco Bell's overall average check in Canada is 20.40 CAD, a 3.7% decrease year-over-year. Manitoba has the highest average check at 24.60 CAD. Alberta, Ontario, Saskatchewan and British Columbia have average checks of 22.40 CAD, 20.40 CAD, 19.50 CAD and 18.80 CAD respectively. The decrease suggests a need to analyze spending habits and potentially adjust offerings.
Number of outlets reflects brand reach and market presence. More outlets can increase accessibility and brand visibility for customers.
Taco Bell has 125 outlets in Ontario, representing the largest presence in Canada. Alberta has 18 outlets, British Columbia has 13, Nova Scotia has 6, Manitoba has 5, Saskatchewan has 3, and New Brunswick has 2. This distribution highlights Ontario as a key market for Taco Bell in Canada.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation helps refine marketing and retain customers.
The top competitors for Taco Bell in Canada, based on cross-visitation, are KFC (19.10%), McDonald's (16.85%), Tim Hortons (15.69%), Wendy's (7.12%), and A&W Canada (5.84%). This indicates that customers who visit Taco Bell also frequently visit these fast-food chains, suggesting similar customer preferences and market overlap.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand effectively.
Taco Bell's peak traffic workload in Canada occurs between 10 AM and 10 PM, with the highest traffic between 5 PM and 7 PM. The lowest traffic is between 1 AM and 8 AM. This data suggests optimal staffing and promotional strategies should focus on the afternoon and evening hours.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand relevance for specific groups.
Taco Bell's consumer base shows a high affinity towards women (92) and men (106). Among generations, Gen X shows an affinity of 108, Gen Y shows an affinity of 88, and Gen Z shows a very high affinity of 140. This suggests that Gen Z is significantly overrepresented among Taco Bell customers, while Gen Y is underrepresented.