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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wendy's performance in the Canada and how they change over time
See what factors influence Wendy's performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Wendy's is in the top 24% of brands
Sample of brands in the same percentile
An analysis of Wendy's' competitors in the Canada
An analysis of Wendy's' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wendy's market performance in Canada is at the 76th percentile, indicating an above average market position. This means Wendy's captures more foot traffic than 76% of brands in the Cafe & Restaurants industry. Performance peers in the same range include Gyubee Japanese Grill and Jack Astor's Bar & Grill.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Wendy's customers in Canada also frequently visit Tim Hortons (26.69%), McDonald's (23.75%), A&W Canada (10.78%), Subway (6.53%), and Starbucks (5.91%). This cross-visitation data highlights Wendy's primary competitors and shared customer base.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Wendy's in Canada experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (67.40%). Traffic is lowest between 01:00 and 05:00. This data informs staffing and resource allocation strategies.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Wendy's customer base in Canada shows a high affinity towards women (78%, under-indexed) and men (117%, over-indexed). Gen X (127%, over-indexed) shows high affinity, while Gen Y (87%, under-indexed) and Gen Z (89%, under-indexed) are under-indexed.