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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Canada and how they change over time
See what factors influence KFC performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Canada
An analysis of KFC' competitors in the Canada
In Cafés & Restaurants
·Jul – Sep 25
KFC is in the top 20% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC's market performance in Canada is at the 80th percentile, indicating an above-average market position. This means KFC outperforms many competitors in attracting customers. Performance peers in a similar range include Swiss Chalet, Earls Kitchen + Bar, Boston Pizza, Pizza Pizza, Pizza Hut, and Mandarin Restaurant.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and repeat business. Higher CSAT scores often correlate with increased revenue.
KFC's overall customer satisfaction in Canada is 66%, up 8.4 percentage points year-over-year. Northwest Territories shows the highest CSAT at 100%, while Newfoundland and Labrador experienced a decrease. This indicates generally improved customer experiences, with regional variations.
Average check reveals how much customers spend per visit, influencing overall revenue. Monitoring this KPI helps optimize pricing and promotional strategies.
The average check for KFC in Canada is CAD 28.2, a 4.9% increase year-over-year. Saskatchewan has the highest average check at CAD 30.3. This suggests customers are spending slightly more per visit compared to the previous year.
Outlet count indicates brand reach and market presence. A larger number of outlets can lead to greater brand visibility and accessibility for customers.
KFC has 246 outlets in Ontario, the highest number in Canada. Alberta follows with 115 outlets. This distribution highlights Ontario as a key market for KFC, with significant presence in other provinces as well.
Identifying top competitors helps understand the competitive landscape. Cross-visitation data reveals which brands share customers, informing competitive strategies.
KFC's top competitors in Canada, based on customer cross-visitation, are Tim Hortons (21.62%), McDonald's (16.88%), A&W Canada (6.83%), Taco Bell (6.68%), and Subway (5.68%). This indicates a significant overlap in customer base with these quick-service restaurants.
Traffic workload by hour shows peak times, helping optimize staffing and resource allocation. Understanding customer traffic patterns improves operational efficiency.
KFC's peak traffic workload in Canada occurs between 12:00 PM and 6:00 PM, with the highest workload at 6:00 PM (68.09). Traffic is lowest between 1:00 AM and 8:00 AM. This data helps optimize staffing during peak hours.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
KFC's customer base shows a higher affinity among women (81%) and men (115%). Gen X has an affinity index of 102%, Gen Y 96%, and Gen Z 94%. This suggests that men and Gen X are overrepresented in KFC's customer base, while women, Gen Y, and Gen Z are underrepresented.