Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence SushiCo performance in the Turkey and how they change over time
See what factors influence SushiCo performance in the Turkey and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SushiCo' competitors in the Turkey
An analysis of SushiCo' competitors in the Turkey
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
SushiCo is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand share of foot traffic, indicating competitive strength and customer preference in the cafe & restaurant industry.
SushiCo, with a market performance percentile of 99, is a leading brand in Turkey's cafe & restaurant industry. This signifies a strong market presence. Performance peers like Arada, Shakespeare Coffee & Bistro, IF Sokak, Loi, Kaya Kebap and Ethem Efendi are also in the top percentile.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation in the competitive cafe & restaurant sector.
SushiCo's overall CSAT is 79%, up 0pp year-over-year. Central Anatolia Region shows the highest CSAT at 83%, with significant growth. Aegean Region shows the lowest CSAT at 66% and a decrease from the previous period. This indicates regional variations in customer experience.
Average check measures customer spending per visit, reflecting pricing strategy effectiveness and customer purchasing behavior.
SushiCo's overall average check is 1.2K TRY, a 35.7% increase year-over-year. Marmara Region has the highest average check at 1.2K TRY. Other regions show an average check of 1.1K TRY. This suggests strong revenue generation per customer visit.
Competitor analysis identifies key players and customer preferences, informing strategic positioning and competitive advantages.
SushiCo's top competitors, based on cross-visitation, are Starbucks (6.38%), Kahve Dünyası (3.38%), Köfteci Yusuf (3.38%), BigChefs (3.25%), and McDonald's (2.88%). This reveals customer choices beyond sushi, and the need to compete with other popular options.
Understanding consumer segments informs targeted marketing and positioning strategies, improving engagement and ROI.
Women (affinity index 141) are overrepresented among SushiCo's customers, while men (79) are underrepresented. Gen X (128) and Gen Y (105) show high affinity, while Gen Z (68) shows lower affinity. This data may indicate segment targeting.