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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Peru and how they change over time
See what factors influence KFC performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Peru
An analysis of KFC' competitors in the Peru
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
KFC is in the top 21% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
KFC in Peru holds a 79th percentile market performance, placing it in the average/above average range. This indicates a solid market standing relative to competitors like McDonald's and Starbucks, which share the same percentile.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. Tracking CSAT helps identify areas for service improvement.
KFC's overall CSAT in Peru is 44%, a decrease of 13.8 percentage points year-over-year. Cusco shows the highest CSAT at 54% with an increase, while Lima and Callao show decreases, indicating regional differences in customer experience.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing and menu strategies for revenue growth.
The average check for KFC in Peru varies by location. Lima has an average check of 42.00 PEN, while Callao's is 31.40 PEN. Overall average check data is not available, but dynamic data shows a rising trend from June to August 2025.
Outlet count indicates market presence and accessibility. Tracking outlet distribution informs expansion and market penetration strategies.
KFC has 99 outlets in Lima, dominating its presence in Peru. Callao has 8 outlets, followed by Arequipa with 5. This distribution highlights Lima as a key market for KFC's operations.
Competitor analysis identifies key rivals and customer preferences. This insight informs competitive strategies and market positioning.
KFC's top competitors in Peru, based on cross-visitation, are McDonald's (7.64%), Pizza Hut (5.79%), Papa Johns Pizza and Starbucks (4.63% each). This indicates shared customer interest in fast food and cafe options.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
KFC in Peru experiences peak traffic between 11:00 AM and 10:00 PM, with the highest workload around 8:00 PM. Traffic is significantly lower during early morning hours, indicating operational adjustments may be needed.
Understanding consumer segments enables targeted marketing. Gender and generation insights inform personalized campaigns and product development.
KFC's consumer base in Peru shows a high affinity among women (74%) and men (122%). Gen X shows high affinity (157%), while Gen Y (94%) and Gen Z (63%) are under-indexed, suggesting targeted marketing opportunities.