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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Starbird performance in the United States and how they change over time
See what factors influence Starbird performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbird' competitors in the United States
An analysis of Starbird' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Starbird is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand's share of foot traffic, showing competitive strength and customer preference within its industry.
Starbird's market performance is at the 99th percentile, indicating a leading market position. This reflects high customer preference and competitive strength. Performance peers like Pita Pita Mediterranean Grill, MAYU, Alamo Steakhouse, Byrd's Hot Chicken, Comomango Mexican Kitchen and Cantina, and Dish n Dash are also in the 99th percentile.
Customer satisfaction is vital for loyalty and growth. Tracking it helps understand customer perception and identify areas for service improvement.
Starbird's overall customer satisfaction (CSAT) is 78%, up 3.3 percentage points year-over-year. In California, the CSAT also stands at 78%, showing a similar positive trend, indicating improved customer perception.
Average check shows customer spending per visit, impacting revenue. Tracking it helps optimize pricing and promotions for increased profitability.
Starbird's overall average check is $20.70, up 3.1% year-over-year. In California, the average check is also $20.70, showing a stable spending pattern among customers. This suggests effective pricing strategies.
Outlet count reflects brand reach and market presence. Tracking it shows expansion progress and potential for increased brand visibility.
Starbird has 16 outlets in California, indicating a concentrated presence in this state. This shows focused market penetration within California, reflecting a strategic operational footprint.
Identifying key competitors shows the competitive landscape. Analyzing them helps refine strategies to capture market share and improve customer offerings.
Starbird's top competitors include In-N-Out Burger (10.71% cross-visitation), McDonald's (10.12%), Starbucks (9.52%), Panda Express (5.95%), and Chick-fil-A (5.36%). These brands attract a notable portion of Starbird's customer base.
Traffic workload shows peak hours and demand. This helps optimize staffing and resource allocation for better customer service and operational efficiency.
Starbird experiences peak traffic between 12:00 PM and 7:00 PM, with the highest workload at 1:00 PM (71.59). This indicates the need for optimal staffing during these hours to manage customer flow.
Consumer segments reveal demographic strengths. This helps tailor marketing and product strategies to engage key groups and maximize relevance.
Starbird's customer base shows a high affinity with women (affinity index 80) and men (affinity index 118). There is also high affinity among Gen X (affinity index 115), while Gen Y (96) and Gen Z (77) are under-indexed.