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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Southern Maid Donuts performance in the United States and how they change over time
See what factors influence Southern Maid Donuts performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Southern Maid Donuts' competitors in the United States
An analysis of Southern Maid Donuts' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Southern Maid Donuts is in the lower 27% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Southern Maid Donuts is in the lower 27% of brands, indicating a below average market performance. This suggests a need to improve its competitive standing. Performance peers in the same range include Dumpling World, 83, Ottava Via, Proof of the Pudding G24, Mark's Feed Store, and Antonio's House of Pizza.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and competitive advantage efforts.
The top competitors for Southern Maid Donuts, based on customer cross-visitation, are McDonald's (21.43%), Whataburger (14.29%), Sonic Drive-In (12.86%), Wendy's (11.43%), and Chick-fil-A (11.43%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and minimizing operational costs.
Southern Maid Donuts experiences peak traffic between 6 AM and 10 AM, with the highest workload at 8 AM (54.92%). Traffic significantly decreases after 11 AM, with minimal activity between 12 PM and 4 PM. This highlights the importance of focusing resources during the morning rush.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for increased engagement and ROI.
Women show a high affinity (105 index) towards Southern Maid Donuts, while men are under-indexed (95 index). Gen Y exhibits a very high affinity (130 index), Gen Z is slightly under-indexed (93 index), and Gen X is significantly under-indexed (68 index).