Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SOI 55 THAI KITCHEN performance in the Malaysia and how they change over time
See what factors influence SOI 55 THAI KITCHEN performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SOI 55 THAI KITCHEN' competitors in the Malaysia
An analysis of SOI 55 THAI KITCHEN' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
SOI 55 THAI KITCHEN is in the top 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
SOI 55 THAI KITCHEN's market performance is at the 81st percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Peers in the same range include Dragon-i, Ayam Gepuk Pak Gembus, KyoChon 1991 and Seoul Garden.
CSAT reflects customer happiness, directly impacting loyalty and brand reputation. High satisfaction scores often correlate with repeat business.
SOI 55 THAI KITCHEN boasts a high overall customer satisfaction (CSAT) of 93%, a 1.8 percentage point increase year-over-year. Negeri Sembilan shows the highest CSAT at 97%, followed by Kuala Lumpur at 94% and Selangor at 93%. This indicates strong positive customer experiences across key locations.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization strategies.
The average check for SOI 55 THAI KITCHEN varies by location, with Pahang showing the highest average check at 57.3 MYR. Negeri Sembilan has an average check of 49.3 MYR, Selangor at 47.6 MYR, and Kuala Lumpur at 46.2 MYR. Overall average check data is not available for comparison.
Outlet count indicates brand reach and expansion, reflecting growth strategy and market penetration efforts.
SOI 55 THAI KITCHEN has a total of 24 outlets in Malaysia. Selangor has the highest number of outlets with 17, followed by Kuala Lumpur with 5. Negeri Sembilan and Pahang each have 1 outlet. This distribution highlights Selangor as a key market.
Identifying competitors helps refine strategies, understand market dynamics, and pinpoint opportunities for differentiation.
SOI 55 THAI KITCHEN's top competitors, based on customer cross-visitation, are Mohd Chan Restaurant (1.90%), K Fry Urban Korean (1.80%), Hot Bird (1.70%), OldTown White Coffee (1.30%), and Secret Recipe (1.20%). This suggests customers of SOI 55 THAI KITCHEN also frequent these establishments.
Traffic workload analysis optimizes staffing, resource allocation, and promotional timing for peak efficiency.
SOI 55 THAI KITCHEN experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (71.02%). Traffic is minimal between 0:00 and 11:00. This data informs staffing and operational adjustments to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, personalized experiences, and optimized product offerings.
SOI 55 THAI KITCHEN's customer base shows a slightly higher affinity towards women (106) compared to men (94). Among generations, Gen Z shows the highest affinity (107), followed by Gen Y (104), and Gen X (90). This suggests targeted marketing towards women and younger generations may be effective.