Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence TGI Fridays performance in the Malaysia and how they change over time
See what factors influence TGI Fridays performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of TGI Fridays' competitors in the Malaysia
An analysis of TGI Fridays' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
TGI Fridays is in the top 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
TGI Fridays in Malaysia holds a market performance percentile of 80, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the same range include KLCG Confectionery & Bakery, SOI 55 THAI KITCHEN, Seoul Garden, Dragon-i, KyoChon 1991, and Donkai.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for TGI Fridays in Malaysia, based on cross-visitation, are K Fry Urban Korean (2.70), DÔME (2.35), Donkai (1.49), Mohd Chan Restaurant (1.35), and ZUS Coffee (1.35). This indicates shared customer bases and potential areas for competitive differentiation.
Traffic workload reveals peak hours and customer flow, optimizing staffing, promotions, and resource allocation.
TGI Fridays in Malaysia experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest traffic around 7:00 PM (65.77). This data suggests optimal staffing and promotional strategies should focus on these peak hours to maximize customer service and sales.
Consumer segments inform targeted marketing, tailoring messaging and offerings to specific demographic groups for higher engagement.
TGI Fridays in Malaysia shows a higher affinity among women (96) and men (104). Gen Y (105) and Gen Z (102) are overrepresented, while Gen X (95) is underrepresented. This suggests marketing should focus on younger generations.