Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence TGI Fridays performance in the Malaysia and how they change over time
See what factors influence TGI Fridays performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of TGI Fridays' competitors in the Malaysia
An analysis of TGI Fridays' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
TGI Fridays is in the top 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
TGI Fridays in Malaysia holds a market performance percentile of 76, placing it in the average/above average tier. This indicates a solid market standing relative to competitors like Boat Noodle, KLCG Confectionery & Bakery, and Secret Recipe.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
TGI Fridays boasts a high overall CSAT of 95% in Malaysia, with a 1.2pp increase year-over-year. Selangor leads with 96%, while Johor shows the most significant growth at 12.6pp. Kuala Lumpur experienced a slight decrease.
Average check reveals customer spending habits, crucial for revenue optimization and understanding perceived value.
The average check for TGI Fridays in Malaysia varies by state. Johor has the highest average check at 119.5 MYR, while Kuala Lumpur and Selangor have lower averages at 93.6 MYR and 85.8 MYR, respectively. Overall data is not available.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
TGI Fridays has a total of 11 outlets in Malaysia. Kuala Lumpur has the most with 5 outlets, followed by Selangor with 4, and Penang and Johor each with 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
Customers of TGI Fridays in Malaysia also frequently visit Donkai (2.90%), K Fry Urban Korean (2.47%), and DÔME (2.32%). SOI 55 THAI KITCHEN and BananaBro share the same cross visitation (1.74%).
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
TGI Fridays in Malaysia experiences peak traffic between 18:00 and 20:00, with the highest workload at 19:00 (65.81%). Traffic is minimal during early morning hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
TGI Fridays' customer base in Malaysia shows a high affinity among women (95) and men (104). Gen Z (110) and Gen Y (106) are overrepresented, while Gen X (83) is underrepresented.