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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Soft Swirl performance in the Pakistan and how they change over time
See what factors influence Soft Swirl performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Soft Swirl' competitors in the Pakistan
An analysis of Soft Swirl' competitors in the Pakistan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Soft Swirl is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Soft Swirl's market performance is at the 63rd percentile, indicating an average/above average market standing in Pakistan's Cafe & Restaurants industry. This means Soft Swirl is ahead of many competitors. Performance peers in the same percentile range include Zoro Burger, Yasir Broast, MEG, OPTP.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Soft Swirl's top competitors based on customer cross-visitation are KFC (17.35%), Cheezious (9.13%), Paratha (7.31%), McDonald's (6.39%), and Ranchers (5.71%). This indicates that customers who visit Soft Swirl also frequently visit these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
Soft Swirl experiences peak traffic between 8 PM and 10 PM, with the highest workload at 67.50% around 10 PM. Traffic is lowest between 3 AM and 7 AM, indicating a need for adjusted staffing during off-peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Soft Swirl's customer base shows a high affinity towards women (78%), and men (106%). Generationally, there's a high affinity for Gen X (122%), Gen Y (85%), and Gen Z (235%). This suggests that Gen Z is significantly overrepresented among Soft Swirl's customers.