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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Pakistan and how they change over time
See what factors influence KFC performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Pakistan
An analysis of KFC' competitors in the Pakistan
In Cafés & Restaurants
·Jul – Sep 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Pakistan holds a leading market performance at the 100th percentile. This indicates a leading position, suggesting strong customer preference. Performance peers include Stone Ove. Pizza Valley, McDonald's, and Mei Kong.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
KFC's overall customer satisfaction in Pakistan is 77%, a significant 20.9 percentage point increase year-over-year. Khyber Pakhtunkhwa shows the highest satisfaction at 84%, while Sindh lags at 63%.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The average check for KFC in Pakistan varies by region, with Khyber Pakhtunkhwa at 2.7K PKR. Overall average check increased from 1972.37 PKR in June to 2959.66 PKR in August 2025.
Outlet count indicates market reach and brand accessibility, influencing market share and revenue potential.
KFC has 70 outlets in Punjab, representing the largest presence in Pakistan. Sindh follows with 42 outlets, while Azad Kashmir has the fewest with 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the top competitor for KFC in Pakistan, with a cross-visitation rate of 13.37%. Cheezious and Savour Foods also show notable cross-visitation rates at 7.67% and 4.48% respectively.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
KFC in Pakistan experiences peak traffic between 18:00 and 22:00, with the highest workload at 75.21% around 21:00. Traffic is minimal between 03:00 and 08:00.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
KFC's customer base in Pakistan shows a high affinity towards women (67%), and men (110%). Gen X (112%) and Gen Y (101%) are overrepresented, while Gen Z (87%) is underrepresented.