Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence KFC performance in the Pakistan and how they change over time
See what factors influence KFC performance in the Pakistan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Pakistan
An analysis of KFC' competitors in the Pakistan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference.
KFC, with a market performance of 99, is a leading brand in Pakistan's cafe & restaurant industry. This high percentile indicates a strong market presence and customer preference compared to its peers like Ranchers, Pizza Max, Savour Foods, Cheezious, Mei Kong and McDonald's, all within the same leading percentile range.
Competitor analysis helps refine strategies. Understanding cross-visitation identifies key rivals and potential collaborations.
KFC in Pakistan sees McDonald's as its top competitor with a 14.14% cross-visitation rate. Other significant competitors include Cheezious (7.94%), Savour Foods (5.35%), Domino's Pizza (3.25%), and Broadway Pizza (3.19%). This data reveals the other brands KFC customers are visiting.
Traffic workload shows peak hours. Knowing when customers visit helps optimize staffing and resource allocation for efficiency.
KFC Pakistan experiences peak traffic between 18:00 and 22:00, with the highest workload at 21:00 (76.69%). Traffic is lowest during early morning hours, indicating that targeted marketing during peak hours could further boost sales.
Consumer segments inform targeting. Gender and generation insights allow tailored marketing and product development efforts.
KFC in Pakistan demonstrates a strong affinity with women (index 71) and over-indexed with men (index 106). Gen X (index 131) shows high affinity, while Gen Y (index 97) is slightly under-indexed and Gen Z (index 101) close to average. These indices show segment representation, not absolute size.
Cafés & Restaurants