Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cheezious performance in the Pakistan and how they change over time
See what factors influence Cheezious performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cheezious' competitors in the Pakistan
An analysis of Cheezious' competitors in the Pakistan
In Cafés & Restaurants
·Jul – Sep 25
Cheezious is in the top 11% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Cheezious has a market performance percentile of 89, indicating an above-average market standing. This means Cheezious captures more customer traffic than most competitors in Pakistan's Cafe & Restaurants industry. Performance peers in a similar range include Stone Ove. Pizza Valley, The Carnivore, and McDonald's.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
Cheezious' overall CSAT is 85%, a decrease of 7.3 percentage points year-over-year. CSAT varies by state: Khyber Pakhtunkhwa leads at 95%, followed by Punjab at 86%, and Islamabad Capital Territory at 71%. The trend shows CSAT fluctuating between 78.80% and 91.35% during the observed period.
Average check reflects spending per customer, crucial for revenue insights and pricing strategy optimization.
Cheezious' average check varies by location. Khyber Pakhtunkhwa has an average check of 2.7K PKR, while Punjab and Islamabad Capital Territory both have 2.5K PKR. The average check trended upward from 2323.27 PKR to 3005.94 PKR during the observed period.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
Cheezious has a total of 58 outlets in Pakistan. Punjab has the highest number of outlets (34), followed by Islamabad Capital Territory (15), Khyber Pakhtunkhwa (4), Sindh (3), Azad Kashmir (1), and Balochistan (1). This distribution highlights Punjab as Cheezious' primary market.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Cheezious' top competitors based on cross-visitation are KFC (14.91%), McDonald's (9.97%), Savour Foods (8.28%), Tehzeeb Bakers (5.20%), and Ranchers (4.85%). This indicates that customers who visit Cheezious also frequently visit these brands, suggesting they are direct competitors for the same customer base.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Cheezious experiences peak traffic workload between 6 PM and 10 PM, with the highest workload at 71.34% at 10 PM. Traffic is lowest between 3 AM and 9 AM. This data suggests that Cheezious is primarily a dinner and late-night dining destination.
Consumer segments reveal demographic preferences, enabling targeted marketing and product development strategies.
Cheezious' customer base shows a high affinity towards women (74), indicating a strong female customer base. Men are overrepresented (108). Gen X is highly overrepresented (153), while Gen Y (92) and Gen Z (67) are underrepresented, suggesting a need to tailor marketing to younger demographics.