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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Smoke's Poutinerie performance in the Canada and how they change over time
See what factors influence Smoke's Poutinerie performance in the Canada and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Smoke's Poutinerie' competitors in the Canada
An analysis of Smoke's Poutinerie' competitors in the Canada
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Smoke's Poutinerie is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the cafe & restaurant industry.
Smoke's Poutinerie holds a leading market position, ranking in the top 1% in Canada. This indicates strong customer preference and competitive strength. Performance peers in a similar range include Poke Monster, Tandoori Boys, Juicy Birds Nashville Hot Chicken, The Gilmour, Café Olimpico, and IKEA.
Customer satisfaction (CSAT) is crucial as it reflects customer loyalty, impacting brand reputation and revenue through repeat business and positive reviews.
Overall customer satisfaction for Smoke's Poutinerie is 63%, a decrease of 8 percentage points year-over-year. Satisfaction varies by province, with Saskatchewan leading at 78% and Manitoba showing significant growth. A decrease in overall satisfaction needs further investigation.
Average check is essential to assess spending habits, influencing profitability and menu strategy. An increase suggests higher revenue per customer.
The overall average check for Smoke's Poutinerie is CAD 19.70, a decrease of 8.60% year-over-year. Manitoba has the highest average check at CAD 31.80. The decrease in average check needs further investigation to identify causes and potential solutions.
Outlet count indicates brand reach and market presence, vital for growth strategy and accessibility to customers across different regions.
Smoke's Poutinerie has 20 outlets in Ontario, with other provinces having significantly fewer. This shows a concentration of locations in Ontario, pointing to potential expansion opportunities in other provinces such as New Brunswick, British Columbia, Saskatchewan, and Nova Scotia.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and highlighting areas for competitive advantage.
Smoke's Poutinerie's customers also frequently visit Tim Hortons (13.90%), McDonald's (11.58%), and A&W Canada (6.18%). This cross-visitation data suggests opportunities for Smoke's Poutinerie to understand and potentially capture more market share from these competitors.
Traffic workload reveals peak hours and informs staffing, marketing, and operational strategies to optimize customer service and resource allocation.
Smoke's Poutinerie experiences peak traffic between 11 AM and 10 PM, with the highest workload around 7 PM (50.27%). There is very little traffic between 6 AM and 10 AM. This information can optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for enhanced engagement and ROI.
Women (78% Women, affinity Index 115) are overrepresented among Smoke's Poutinerie's customers. Gen Y (affinity Index 112) and Gen Z (affinity Index 106) also show strong affinity. Marketing strategies should consider the preferences of these groups.