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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Le poké station performance in the Canada and how they change over time
See what factors influence Le poké station performance in the Canada and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Le poké station' competitors in the Canada
An analysis of Le poké station' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Le poké station is in the top 2% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Le poké station's market performance is at the 98th percentile, indicating a leading position. This means the brand captures a significant share of customer traffic relative to peers like Choice Indian Restaurant, RollyPollyCow, Fromagerie Victoria, Balle Balle 24/7 bar and grill, Roses Kebab Land, and Miga Korean BBQ Restaurant, which share a similar high-performance bracket.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. High CSAT indicates strong customer relationships and positive brand image.
Le poké station's overall customer satisfaction is 81%, a decrease of 5.6 percentage points year-over-year. CSAT in Ontario is notably high at 98% with a 22.8 percentage point increase, while Quebec shows 80% with a 7.1 percentage point decrease. Focus on understanding and addressing reasons for CSAT decline in Quebec is needed.
Average check reveals spending habits, reflecting menu appeal and customer value. Growth indicates increased revenue per transaction and pricing power.
The overall average check for Le poké station is 25.9 CAD, a 1.1% increase year-over-year. Quebec's average check is 25.9 CAD, while Ontario's is 25 CAD. While the overall trend is positive, regional differences should be considered when evaluating performance.
Outlet count indicates market reach and brand presence. Expansion can drive revenue growth, while contraction may signal market challenges.
Le poké station has 44 outlets in Quebec and 1 in Ontario. The high concentration of outlets in Quebec suggests a strong regional presence, while limited presence in Ontario may indicate expansion opportunities or market focus.
Understanding competitors helps refine strategies and identify differentiation opportunities. Cross-visitation reveals shared customer base and potential threats.
Top competitors for Le poké station based on cross-visitation are McDonald's (11.05%), Tim Hortons (9.30%), Starbucks (3.49%), 3 Brasseurs (3.49%), and Chocolats Favoris (2.91%). These brands attract a significant portion of Le poké station's customers, suggesting a need to differentiate and enhance customer loyalty.
Traffic workload insights inform staffing and operational efficiency. Understanding peak hours optimizes resource allocation and minimizes wait times.
Peak traffic for Le poké station occurs between 11:00 AM and 8:00 PM, with the highest workload around 6:00 PM (54.62%). Traffic is minimal during the early morning hours. Efficient staffing and resource allocation during peak hours are crucial for maintaining service quality.
Analyzing consumer segments informs targeted marketing and positioning. Affinity insights reveal segment preferences and engagement levels, improving campaign effectiveness.
Women (120 affinity) are overrepresented among Le poké station consumers, while men (86 affinity) are underrepresented. Gen X (131 affinity) shows high affinity, while Gen Y (94 affinity) and Gen Z (46 affinity) are underrepresented. Marketing should focus on strategies attractive to women and Gen X, with adapted approaches for Gen Y and Z.