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Managing Partner, Global Business Development
See what factors influence Shirushi performance in the Mexico and how they change over time
See what factors influence Shirushi performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
An analysis of Shirushi' competitors in the Mexico
An analysis of Shirushi' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Shirushi is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's competitive strength and customer preference in the industry. It shows brand's share of foot traffic.
Shirushi, with a market performance of 99, is a leading brand. This indicates a very strong market presence and high customer preference compared to its peers in Mexico's Cafe & Restaurants industry. Performance peers include VIP Lounge, Huitziloporky Antojería y Cantina, Aperol Restaurante Bar, Triple B restaurante & bar, Restaurante Bendito Sabor Peña de Bernal and Texas Bbq Smoked Meats.
Customer satisfaction reflects customer happiness. Tracking its changes helps refine services and maintain a loyal customer base, which impacts revenue.
Customer satisfaction for Shirushi in Mexico is at 53%, a 13.9 percentage point decrease year-over-year. This decline suggests potential service or product quality issues. In Puebla, CSAT is 51%, also showing a decrease. Actionable insight: Review and improve customer experience, especially in Puebla.
Average check indicates how much customers spend per visit, reflecting pricing strategy effectiveness and customer spending habits at your business.
The overall average check for Shirushi is 304.8 MXN, down by 16.3% year-over-year, indicating a potential decrease in customer spending per visit. In Puebla, the average check is 306.7 MXN, with no change. Actionable insight: Investigate the reason for average check decrease.
The number of outlets indicates brand's physical presence and market penetration. More outlets can mean more customer touchpoints and revenue.
Shirushi has a total of 20 outlets in Mexico. Puebla has 18 outlets, while State of Mexico and Querétaro each have 1 outlet. This suggests a strong concentration in Puebla. Actionable insight: Consider expanding to other regions.
Understanding key competitors helps in benchmarking performance and identifying strategic opportunities to gain market share and attract more customers.
Shirushi's top competitors based on cross-visitation are Taquería la Oriental (10.14%), Carl's Jr. (8.70%), Starbucks (8.70%), KFC (7.25%), and VIPS (7.25%). This shows where Shirushi's customers also spend their money. Actionable insight: Review offerings and marketing strategies against competitors.
Traffic workload analysis highlights peak hours, enabling optimized staffing and resource allocation for better customer experience and efficiency.
Shirushi experiences peak traffic between 11 AM and 9 PM, with the highest workload at 4 PM (65.45%). There is minimal activity between midnight and 10 AM. Actionable insight: Adjust staffing levels and resource allocation to match peak hours.