Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Santas Alitas performance in the Mexico and how they change over time
See what factors influence Santas Alitas performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Santas Alitas' competitors in the Mexico
An analysis of Santas Alitas' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Santas Alitas is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Santas Alitas holds a market performance percentile of 70 in Mexico's Cafe & Restaurants industry, indicating an average/above average market standing. This means Santas Alitas captures more customer traffic than many competitors. Performance peers in the same percentile range include Ilios | Greek restaurant in, Ling Ling by Hakkasan, Karne Garibaldi, Hello Kitty BurgerLand, Alitas, and La Vid Argentina.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Santas Alitas boasts a high overall CSAT of 94% in Mexico, with a significant increase of 11.1 percentage points year-over-year. This indicates strong customer approval. CSAT varies by state, with Tabasco leading at 96% and Querétaro lagging at 41%. The trend shows a fluctuating but generally high CSAT over the observed period.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and menu offerings.
The overall average check for Santas Alitas in Mexico is 324.9 MXN, showing a 3.7% increase year-over-year. This suggests customers are spending slightly more per visit. Average check varies by state, with Tabasco having the highest average check (412.5 MXN) and Jalisco the lowest (300.9 MXN). The average check amount has fluctuated over the observed period.
Outlet count indicates brand reach and expansion. Tracking this KPI informs growth strategies and market penetration efforts.
Santas Alitas has a varying number of outlets across different states in Mexico. Jalisco and State of Mexico lead with 17 outlets each. Hidalgo has 4 outlets, Querétaro has 3, while San Luis Potosí, Tabasco, and Sinaloa each have 2. Coahuila, Michoacán, and Guerrero each have 1 outlet. This distribution highlights key areas of operation and potential expansion opportunities.
Competitor analysis identifies key rivals and customer preferences, guiding competitive strategies and market positioning.
The top competitors for Santas Alitas, based on customer cross-visitation, are Little Caesars (5.38%), KFC (3.85%), McDonald's (3.59%), Santas Alitas Suc. Azcapotzalco (2.82%), and Starbucks (2.31%). This indicates that customers who visit Santas Alitas also frequently visit these fast-food and cafe chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Santas Alitas experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 20:00 (47.82%). Traffic is significantly lower during early morning hours. This data suggests optimal staffing and resource allocation should focus on the late afternoon and evening periods.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific demographics.
Consumer segments for Santas Alitas show a balanced gender mix. Gen Y is overrepresented (148 affinity index), indicating high affinity. Gen X (30 affinity index) and Gen Z (58 affinity index) are underrepresented, suggesting lower affinity compared to the average consumer.