Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Alitas performance in the Mexico and how they change over time
See what factors influence Alitas performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Alitas' competitors in the Mexico
An analysis of Alitas' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
Alitas is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Alitas' market performance in Mexico is at the 70th percentile, indicating an average/above average market standing in the Cafe & Restaurants industry. This means Alitas captures more customer traffic than approximately 70% of its peers. Performance peers in the same percentile include: Ilios, Karne Garibaldi, Ling Ling by Hakkasan, Cantina La 20, CITY WOK, and La Vid Argentina. The year-over-year decrease of 3 suggests a slight decline in relative market share.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business.
Alitas' overall CSAT in Mexico is 69%, a 3.5 percentage point increase year-over-year, indicating improved customer happiness. Querétaro and Guanajuato show the highest CSAT at 84%. Baja California experienced a significant CSAT decrease (-7.9pp). The CSAT dynamic data shows a rise from 67.21% in June 2025 to 74.42% in August 2025.
Average check (Avg Check) indicates how much customers spend per visit, reflecting pricing strategy and customer spending habits.
Alitas' overall average check in Mexico is 423.5 MXN, a 24.9% increase year-over-year, suggesting customers are spending more per visit. Jalisco has the highest average check at 650 MXN. The average check dynamic data shows a rise from 401.07 MXN in June 2025 to 465.95 MXN in August 2025.
Number of outlets indicates brand's reach and market presence. A larger number of outlets can mean greater accessibility for customers.
Alitas has 132 outlets in the State of Mexico, representing the largest concentration. Jalisco has 40 outlets, and Nuevo León has 36. Other states have significantly fewer outlets, indicating potential for expansion in those regions.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and market positioning.
The top competitors for Alitas, based on cross-visitation, are Carl's Jr. (8.05%), Starbucks (6.82%), Little Caesars (5.46%), McDonald's (5.18%), and Toks (3.55%). This indicates that customers who visit Alitas also frequently visit these brands, suggesting they compete for the same customer base.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Alitas experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (52.90%). Traffic is lowest between 01:00 and 06:00. This data helps optimize staffing and resource allocation to match customer demand throughout the day.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups.
Women are overrepresented among Alitas' consumers (107 index), while men are underrepresented (94 index). Gen Z shows a high affinity (148 index), Gen X also overrepresented (115 index), while Gen Y is underrepresented (94 index). This suggests Alitas appeals more to women and Gen Z compared to the average consumer.