Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Sam's Chicken performance in the United Kingdom and how they change over time
See what factors influence Sam's Chicken performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Sam's Chicken' competitors in the United Kingdom
An analysis of Sam's Chicken' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Sam's Chicken is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Sam's Chicken has a market performance percentile of 99, indicating a leading position. This signifies a strong competitive presence and high customer preference. Performance peers in a similar range include Jimmy's Killer, The Titchfield Mill, Sheba Restaurant - Awarded Best Curry House In UK, Mooboo, Rockfish, and Pesto At The.
Customer satisfaction is crucial for repeat business and positive word-of-mouth, directly impacting long-term revenue and brand reputation.
Sam's Chicken's overall customer satisfaction (CSAT) is 66%, a 12.9 percentage point increase year-over-year. This improvement suggests enhanced customer experiences, boosting loyalty and potentially attracting new customers through positive feedback. The CSAT in England mirrors the overall CSAT.
Average check reveals customer spending habits, crucial for revenue forecasting and identifying opportunities to increase transaction value.
The overall average check for Sam's Chicken is 12 GBP, a decrease of 7.3% year-over-year. This indicates customers are spending slightly less per transaction. Average check in England is also 12 GBP, reflecting the overall trend.
Number of outlets indicates brand's reach and market presence, directly influencing accessibility and potential customer base.
Sam's Chicken has 44 outlets in England. This number signifies the brand's established presence and accessibility within the region, providing a solid foundation for customer reach.
Understanding key competitors and customer cross-visitation informs competitive strategy and highlights potential partnership or acquisition opportunities.
The top competitors for Sam's Chicken, based on customer cross-visitation, are McDonald's (13.49%), KFC (11.16%), German Doner Kebab (5.58%), Pepe's (4.65%), and JD Wetherspoon (3.72%). This data suggests significant overlap in customer base with fast-food giants.
Traffic workload analysis identifies peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Sam's Chicken experiences peak traffic workload between 11:00 and 23:00, with the highest activity around 21:00 (53.64%). This data informs staffing and resource allocation strategies to meet customer demand during peak hours.
Analyzing consumer segments informs targeted marketing, enabling customized campaigns and product offerings to resonate with specific demographic groups.
Sam's Chicken's customer base is composed of 70% women and 122% men (affinity index). Gen X (82), Gen Y (111) and Gen Z (116). This affinity index is relative to the average consumer.