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Managing Partner, Global Business Development
See what factors influence German Doner Kebab performance in the United Kingdom and how they change over time
See what factors influence German Doner Kebab performance in the United Kingdom and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of German Doner Kebab' competitors in the United Kingdom
An analysis of German Doner Kebab' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
German Doner Kebab is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals the brand's share of foot traffic, showing competitive strength and customer preference in the Cafe & Restaurants industry.
German Doner Kebab's market performance in the UK is leading at the 99th percentile, placing it in the top 1% of brands. This strong position demonstrates significant customer preference compared to peers like Toby Carvery, Harvester, and Pizza Hut.
Customer satisfaction highlights the brand's ability to meet or exceed customer expectations, which drives loyalty and positive word-of-mouth.
German Doner Kebab has high customer satisfaction in the UK, with an overall CSAT score of 91%, up 4.4 percentage points year-over-year. Scotland and England show strong CSAT, while Wales is significantly lower. Continuous monitoring and improvement are crucial, especially in Wales.
Average check is a critical indicator of customer spending habits and revenue generation per transaction for the brand.
The average check for German Doner Kebab in the UK is £17.50, a 9.3% increase year-over-year. England's average check is £17.60 while Scotland's is £15.80. This suggests increased customer spending per visit, which impacts revenue growth.
Outlet count indicates brand reach and potential market penetration within the Cafe & Restaurants industry.
German Doner Kebab has 141 outlets in the UK, with 131 in England, 9 in Scotland and 1 in Wales. The distribution is heavily weighted towards England, which shows where growth is strongest or where the brand started.
Competitive analysis identifies key rivals for German Doner Kebab based on customer cross-visitation patterns.
KFC (9.14%) and McDonald's (7.60%) are the top competitors for German Doner Kebab in the UK, as customers also visit these brands. Burger King (2.88%) and Pepe's (2.60%) are also competitors, indicating shared customer preferences in the fast-food sector.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for German Doner Kebab.
German Doner Kebab's peak traffic workload occurs between 11:00 and 21:00, especially between 12:00-14:00 and 17:00-20:00, with highest traffic volume at 19:00. These hours demand optimized staffing and resource allocation to manage customer flow.
Understanding consumer segments helps tailor marketing strategies and product offerings to specific demographics for German Doner Kebab.
German Doner Kebab's customer base shows an overrepresentation of men and Gen Y. The data indicates affinity, not percentage of users. Men show high affinity. Gen Y shows higher-than-average engagement, while Gen X and Gen Z have lower affinity.