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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rustica performance in the Peru and how they change over time
See what factors influence Rustica performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rustica' competitors in the Peru
An analysis of Rustica' competitors in the Peru
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Rustica is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rustica's market performance is at the 63rd percentile, indicating an average/above average market standing. This means Rustica captures more customer traffic than 63% of its competitors. Performance peers in the same percentile range include La Primera Burger, Norky's, and Bembos.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
Rustica's overall CSAT is 59%, a 12 percentage point increase year-over-year, indicating improved customer happiness. Lima shows a CSAT of 61% with an 8.3 percentage point increase, while Ica has a CSAT of 53% with a significant 44.9 percentage point increase.
Average check reveals how much customers spend per visit. Tracking this KPI helps optimize pricing strategies and identify upselling opportunities.
The overall average check for Rustica is not available. In Lima, the average check is 75.6 PEN, with no change year-over-year. The average check dynamic data shows a range from 60.14 PEN to 92.17 PEN during the observed period.
Outlet count indicates brand reach and market presence. More outlets can lead to greater brand visibility and accessibility for customers.
Rustica has a total of 40 outlets. The majority (31) are located in Lima, with 2 in Callao, and 1 each in Arequipa, Puno, Ica, Piura, La Libertad, Ucayali, Huánuco, and Cajamarca, showing a strong concentration in Lima.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Rustica's top competitors based on cross-visitation are Plaza Norte (5.70%), KFC (5.06%), McDonald's (4.43%), Pardos Chicken (3.80%), and Roky's (3.80%). This indicates customers who visit Rustica also frequent these establishments.
Traffic workload analysis reveals peak hours and customer flow. This data helps optimize staffing, promotions, and resource allocation for efficiency.
Rustica experiences peak traffic workload between 18:00 and 22:00, with the highest workload at 21:00 (50.22%). Traffic is significantly lower during early morning hours, indicating a need to adjust resources accordingly.
Understanding consumer segments by gender and generation allows for targeted marketing. Affinity insights inform positioning strategies and personalized campaigns.
Rustica's customer base is predominantly women (90% affinity), while men are under-indexed (109% affinity). Gen X shows a high affinity (146%), and Gen Y also shows above average affinity (110%).