Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Grido Helado performance in the Peru and how they change over time
See what factors influence Grido Helado performance in the Peru and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Grido Helado' competitors in the Peru
An analysis of Grido Helado' competitors in the Peru
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Grido Helado is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects brand's foot traffic share, showing competitive strength and customer preference in the cafe & restaurants sector.
Grido Helado's MARKET PERFORMANCE percentile is 99, indicating a leading position in Peru's cafe & restaurants industry. This signifies strong customer preference and competitive advantage. Peers include Mesa 7 Restaurante, Pan Atelier, Frina, Cicciolina, Korean food CONAMU and Ya Pe Causa, all in the same top-tier range.
Customer Satisfaction (CSAT) indicates brand perception. High CSAT scores usually mean better loyalty, retention, and positive feedback from customers.
Grido Helado's overall CSAT is 96%, slightly down by 0.1pp year-over-year. Callao shows 100% satisfaction, while Lima has 95% with 0.8pp growth. The CSAT varied between 94.19% and 98.11% during the period, showing consistently high customer satisfaction.
Number of outlets reflects brand's reach and market penetration. More outlets can translate to greater revenue and brand awareness.
Grido Helado has 12 outlets in Peru. Lima has 11 outlets, representing the main market, while Callao has 1 outlet, indicating a smaller presence.
Identifying main competitors and cross-visitation rates allows a brand to understand its competitive landscape and customer preferences.
KFC and McDonald's are main competitors for Grido Helado, with a 7.14% cross-visitation rate. Siete Sopas, Pizza Raul, and Sanguchón Campesino each have a 5.36% rate, suggesting shared customer base.
Understanding traffic workload by hour helps optimize staffing and resource allocation during peak and off-peak times, increasing efficiency.
Traffic workload at Grido Helado increases from 11:00 AM, peaks around 5:00 PM to 6:00 PM, and decreases towards the night. Minimal traffic observed between midnight and 10:00 AM.
Analyzing consumer segments by gender and generation helps tailor marketing and product offerings for higher engagement and affinity.
Women are overrepresented (87% affinity) compared to the average customer. Men are even more overrepresented (109% affinity). Gen X demonstrates very high affinity (436%), showing a strong alignment with the brand.