Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Russell Stover Chocolates performance in the United States and how they change over time
See what factors influence Russell Stover Chocolates performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Russell Stover Chocolates' competitors in the United States
An analysis of Russell Stover Chocolates' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Russell Stover Chocolates is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals brand strength and customer preference by measuring its share of foot traffic in the competitive landscape.
Russell Stover Chocolates is a leading brand with a market performance percentile of 99, placing it in the top 1%. This high percentile signifies strong customer preference. Performance peers include Big Mike's Soul Food, La Cabra, Vero Chicago Pizza, The Biscuit Bar, Tokyo Monster Sushi Birch Bay and Laguna Madre Seafood Company, all within the same leading percentile.
Customer Satisfaction reflects customer happiness, guiding improvements and indicating brand loyalty, which is crucial for sustained growth.
Russell Stover Chocolates shows a strong Customer Satisfaction with an overall CSAT of 84%, indicating high customer approval. CSAT varies by state, with Florida at 94%, Tennessee at 81%, Kansas at 70%, and Michigan at 67%. The dynamic CSAT data shows fluctuations between 80.25 and 88.46 over the observed months.
Number of Outlets indicates market presence and expansion, crucial for accessibility and reaching a broader customer base.
Russell Stover Chocolates has a presence across multiple states. Kansas has the highest number of outlets at 3. Tennessee has 2 outlets. Florida, Texas, Michigan, Minnesota, West Virginia, Alabama, Illinois, and Pennsylvania each have 1 outlet.
Competitor analysis identifies key players and customer preferences, enabling strategic positioning and differentiation.
The top competitors for Russell Stover Chocolates, based on cross-visitation, are McDonald's (19.16%), Cracker Barrel Old Country Store (8.88%), Taco Bell (8.41%), Chick-fil-A (8.41%), and Sonic Drive-In (7.48%). These brands attract a significant portion of Russell Stover's customers.
Traffic Workload reveals peak hours, allowing for optimized staffing and resource allocation to improve customer experience.
Traffic workload for Russell Stover Chocolates peaks between 11 AM and 4 PM, with the highest traffic around 2 PM (63.41%). There is no traffic between midnight and 8 AM, and minimal traffic after 6 PM. Optimize staffing between 11 AM and 4 PM.
Consumer segments highlight key demographics, enabling targeted marketing strategies based on gender and generational preferences.
Consumers are categorized by gender and generation. Women show a higher affinity (112 index) compared to men (89 index). Gen X exhibits high affinity (116 index), while Gen Y is under-indexed (68 index), and Gen Z is around average (101 index).