Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Roti Mediterranean Bowls. Salads. Pitas. performance in the United States and how they change over time
See what factors influence Roti Mediterranean Bowls. Salads. Pitas. performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Roti Mediterranean Bowls. Salads. Pitas. is in the top 2% of brands
Sample of brands in the same percentile
An analysis of Roti Mediterranean Bowls. Salads. Pitas.' competitors in the United States
An analysis of Roti Mediterranean Bowls. Salads. Pitas.' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Roti Mediterranean Bowls. Salads. Pitas. holds a leading market position at the 98th percentile. This high percentile suggests a strong market presence, indicating it outperforms most competitors. Performance peers include Juicy Seafood and Bar, Mi Pueblo, Eskimo Joe's Clothes, Blend Williamsburg, AMO the Pink Cafe in El Paso and Benny John's Bar and Grill, all at the same 98th percentile.
Customer satisfaction reflects loyalty and affects brand perception, influencing repeat business and word-of-mouth referrals.
Overall customer satisfaction for Roti is 69%, down 3.5 percentage points year-over-year. Satisfaction varies by location: District of Columbia shows the highest satisfaction at 82% with an increase of 6.6pp, Illinois at 74% with an increase of 1pp, while Minnesota lags at 43% with a decrease of 24.1pp. The CSAT trend increased during the measured period.
Average check indicates customer spending habits, vital for revenue forecasting and menu pricing strategies.
The overall average check for Roti is $18.60, a decrease of 6.5% year-over-year. By location, Minnesota leads with $19.30, followed by the District of Columbia ($19.10), and Illinois ($18.20). The average check decreased during the measured period.
Outlet count shows brand reach; more outlets boost accessibility, strengthening market presence and revenue potential.
Roti has a total of 10 outlets in Illinois, 4 in the District of Columbia, 3 in Minnesota and 1 in Florida. Illinois has the highest concentration of Roti locations, indicating its strongest market presence.
Identifying competitors helps refine strategies, revealing market share dynamics and customer preferences.
Top competitors based on customer cross-visitation are Lou Malnati's Pizzeria (5.45%), Chipotle Mexican Grill (3.64%), McDonald's (3.64%), Raising Cane's Chicken Fingers (2.73%), and Chili's Grill & Bar (2.73%). This suggests shared customer interests between Roti and these brands.
Traffic workload shows peak hours, guiding staffing and promotions for efficient service and revenue maximization.
Peak traffic for Roti occurs between 11 AM and 2 PM, with workload highest at 12 PM (70.26). Traffic decreases significantly after 8 PM. Almost none to zero traffic during 1AM - 10 AM. This indicates lunch is the busiest time.
Understanding consumer segments allows tailoring marketing, improving engagement and brand resonance with specific groups.
Roti's customer base consists of 80% women and 119% men by affinity index. Gen X (88), Gen Y (113) and Gen Z (83). Gen Y show the highest affinity.