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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Carlos O'Kelly's performance in the United States and how they change over time
See what factors influence Carlos O'Kelly's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Carlos O'Kelly's' competitors in the United States
An analysis of Carlos O'Kelly's' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Carlos O'Kelly's is in the lower 29% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Carlos O'Kelly's market performance is in the lower 29%, indicating a below average market position. This means the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile include Zingerman's, Malibu Seafood Fresh Fish Market & Patio Cafe, Speedy's Pizza, Daiquiri Bar, fresh&co, and Congee Village.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, directly impacting loyalty and brand reputation.
Carlos O'Kelly's overall CSAT is 69%, a decrease of 4.9 percentage points year-over-year. Kansas shows 70% CSAT, Iowa 68%, and Nebraska 66%. While Kansas and Iowa experienced CSAT decreases, Nebraska saw an increase. The CSAT trend shows fluctuations between June and August 2025.
Average check reveals how much customers spend per visit, influencing revenue and profitability. It reflects pricing strategy and customer spending habits.
Carlos O'Kelly's overall average check is $20.90, an increase of 10.1% year-over-year. The average check in Kansas is $23.20, while in Iowa it is $18.50. Average check values fluctuated between June and August 2025, indicating variability in customer spending.
Number of outlets indicates brand reach and market presence. It reflects expansion strategy and potential customer access points.
Carlos O'Kelly's has 6 outlets in Kansas, 6 in Iowa, and 1 in Nebraska. The distribution of outlets across these states highlights the brand's geographic focus and market penetration in each region.
Identifying competitors helps understand the competitive landscape and benchmark performance, informing strategic decisions.
The top competitors for Carlos O'Kelly's, based on customer cross-visitation, are McDonald's (15.89%), Braum's Ice Cream & Dairy Store (8.41%), Arby's (7.48%), Olive Garden Italian Restaurant (6.54%), and Sonic Drive-In (6.54%). This indicates that customers who visit Carlos O'Kelly's also frequent these establishments.
Traffic workload by hours reveals peak and off-peak times, optimizing staffing and resource allocation for better service.
Carlos O'Kelly's experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (63.10%). Traffic is minimal between 0:00 and 10:00, suggesting operational hours start around 10:00 or 11:00. This data helps optimize staffing during peak hours.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific groups for better engagement.
Carlos O'Kelly's customer base shows a higher affinity towards women (110 Index) compared to men (90 Index). Gen X is overrepresented (130 Index), while Gen Y is underrepresented (74 Index). Gen Z shows a slightly higher affinity (113 Index). This suggests marketing should focus on women and Gen X.