Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Roosters performance in the United States and how they change over time
See what factors influence Roosters performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Roosters' competitors in the United States
An analysis of Roosters' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Roosters is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Roosters holds a leading position at the 99th percentile. This indicates a strong market presence with high customer preference. Performance peers include Aga's Restaurant & Catering, Doc B's Restaurant, Black Angus Steakhouse, The Spot, Miami To Brazil Rodizio and Houlihan's.
Customer satisfaction reflects brand perception and loyalty, influencing repurchase rates and word-of-mouth referrals.
Roosters demonstrates strong customer satisfaction with an overall CSAT of 81%, a 3.7pp increase year-over-year. Indiana shows the highest CSAT at 93% with 14.2pp increase. CSAT fluctuates monthly, peaking at 83.24% in July 2025.
Average check reveals customer spending habits and the effectiveness of upselling or value offerings.
Roosters' overall average check is $22.70, a 2.5% increase year-over-year. West Virginia has the highest average check at $23.70. The average check amount peaked in June 2025 at $24.10.
Outlet count indicates brand reach and expansion efforts, affecting market penetration and accessibility.
Roosters has 42 outlets in the United States. Ohio has the highest number of outlets with 29. Kentucky follows with 9 outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts.
McDonald's is the top competitor with a cross-visitation rate of 16.38%. Other notable competitors include Taco Bell (8.39%), Texas Roadhouse (7.59%), Chick-fil-A (7.51%) and Wendy's (7.34%).
Traffic workload by hours helps optimize staffing and resource allocation to meet customer demand efficiently.
Roosters experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (77.51%). Traffic is minimal between 0:00 and 10:00.
Understanding consumer segments enables targeted marketing, product development, and personalized customer experiences.
Women have a high affinity (79%) for Roosters, while Men are over-represented (119%). Gen X are over-represented (140%), while Gen Y (71%) and Gen Z (62%) are under-indexed. Focus should be on Gen Y and Z.