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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Full Moon Bar-B-Que performance in the United States and how they change over time
See what factors influence Full Moon Bar-B-Que performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Full Moon Bar-B-Que' competitors in the United States
An analysis of Full Moon Bar-B-Que' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Full Moon Bar-B-Que is in the lower 38% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Full Moon Bar-B-Que's market performance is in the lower 38%, indicating a below average market standing. Performance peers in the same percentile: New Campo Argentino Steakhouse, The Buttered Biscuit, Peppermill Restaurant and Fireside Lounge, Crab N Spice, Mr. Shawarma, Yarumba Restaurant & Lounge.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue.
Full Moon Bar-B-Que's overall CSAT is 70%, a slight decrease of 0.2pp year-over-year. Alabama shows 70% CSAT with a decrease of 0.8pp, while Mississippi has 66% CSAT with an increase of 8.5pp. CSAT fluctuated between 68.47% and 71.54% from June to August 2025.
Average check reveals spending per customer, crucial for revenue analysis. Monitoring trends helps optimize pricing and promotions.
Full Moon Bar-B-Que's overall average check is $20.70, a decrease of 9.1% year-over-year. Alabama's average check is $20.70. The average check varied from $19.48 to $23.28 between June and August 2025.
Outlet count indicates brand reach and market presence. Expansion or contraction reflects business growth or strategic adjustments.
Full Moon Bar-B-Que has 15 outlets in Alabama and 1 in Mississippi. This distribution highlights a strong concentration in Alabama with a smaller presence in Mississippi.
Identifying competitors reveals market dynamics and customer preferences, informing strategies to gain a competitive edge.
Full Moon Bar-B-Que's top competitors based on customer cross-visitation are McDonald's (19.03%), Jack's (11.95%), Chick-fil-A (11.06%), Burger King (8.41%), and Cracker Barrel Old Country Store (7.96%).
Traffic workload analysis helps optimize staffing and resource allocation, ensuring efficient operations during peak hours.
Full Moon Bar-B-Que experiences peak traffic between 12 PM and 6 PM, with the highest workload around 12 PM and 1 PM (71.23% and 71.29% respectively). Traffic is minimal during early morning hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups for better engagement.
Full Moon Bar-B-Que's customer base shows a higher affinity towards women (90%) and men (109%). Among generations, Gen X is at 103%, Gen Y at 77%, and Gen Z at 108%.