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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rocky Mountain Chocolate Factory performance in the United States and how they change over time
See what factors influence Rocky Mountain Chocolate Factory performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rocky Mountain Chocolate Factory' competitors in the United States
An analysis of Rocky Mountain Chocolate Factory' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Rocky Mountain Chocolate Factory is in the lower 37% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Rocky Mountain Chocolate Factory's market performance is in the lower 37%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include DosBros Fresh Mexican Grill and Izumi Sushi & Hibachi.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, brand reputation, and revenue growth. Higher CSAT scores indicate stronger customer relationships.
Rocky Mountain Chocolate Factory's overall CSAT is 77%, a 6.5 percentage point increase year-over-year, indicating improved customer happiness. Illinois shows the highest CSAT at 88%, while California has a CSAT of 74%. There was a fluctuation in CSAT during the months of June, July and August of 2025.
Number of outlets indicates brand reach and market presence. Growth in outlets signifies expansion and increased accessibility for customers.
Rocky Mountain Chocolate Factory has the highest number of outlets in California (33), followed by Colorado (19). This distribution highlights key markets for the brand, with California representing the strongest presence.
Identifying top competitors through cross-visitation reveals direct rivals and customer preferences, informing competitive strategies and market positioning.
Rocky Mountain Chocolate Factory's top competitors based on customer cross-visitation are McDonald's (16.57%) and Starbucks (11.60%). This indicates that customers who visit Rocky Mountain Chocolate Factory also frequently visit these fast-food and coffee chains.
Traffic workload analysis by hour reveals peak times, enabling optimized staffing, inventory management, and marketing efforts for enhanced customer experience.
Rocky Mountain Chocolate Factory experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 2:00 PM (53.64). This data suggests optimal staffing and resource allocation during these hours.
Analyzing consumer segments by gender and generation informs targeted marketing, product development, and positioning strategies, maximizing engagement and ROI.
Rocky Mountain Chocolate Factory's customer base shows a high affinity among women (index 120) and Gen X (index 118), suggesting these segments are overrepresented. Men are underrepresented (index 81). Gen Z also shows high affinity (index 117), while Gen Y is slightly under-indexed (index 97).