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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rau Má Mix performance in the Vietnam and how they change over time
See what factors influence Rau Má Mix performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Rau Má Mix is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of Rau Má Mix' competitors in the Vietnam
An analysis of Rau Má Mix' competitors in the Vietnam
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rau Má Mix's market performance is in the lower 44%, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include Cơm Tấm Mộc, Tiệm cà phê Vùng Ngoại Ô, TIỆM ĂN CHIKA, BBQ HOUSE, Dookki The Linc Hà Đông [두끼 더링크 하동점], and Grandma Kitchen - Hoi An.
Competitor analysis identifies key rivals and customer overlap, informing strategies to differentiate and capture market share effectively.
The top competitors for Rau Má Mix, based on customer cross-visitation, are Highlands Coffee (14.93%), KFC (5.22%), Jollibee (5.22%), Lotteria (4.48%), and Mì Cay Seoul (3.73%). This indicates a significant overlap in customer base, particularly with Highlands Coffee.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize customer service and revenue.
Traffic workload for Rau Má Mix peaks between 17:00 and 20:00, with the highest traffic at 19:00 (55.04%). This indicates the busiest hours for the brand, requiring optimal staffing and resource management to handle customer demand effectively.
Understanding consumer segments allows targeted marketing, tailoring products and messaging to resonate with specific demographics for higher engagement.
Rau Má Mix's customer base shows a high affinity towards women (98%) and men (102%). Gen X is overrepresented (123%), Gen Y is also overrepresented (110%), while Gen Z is underrepresented (82%). This suggests marketing should focus on Gen X and Y.