Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence RASHAYS performance in the Australia and how they change over time
See what factors influence RASHAYS performance in the Australia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of RASHAYS' competitors in the Australia
An analysis of RASHAYS' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
RASHAYS is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reflects brand strength and customer preference, showcasing its competitive standing within the Cafe & Restaurants industry.
RASHAYS' market performance is leading, with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference relative to its peers like Vapiano, Murugan Idli, Elements, Schnitz, Ho Jiak and Crust Pizza.
Customer satisfaction is crucial for loyalty and growth. Tracking CSAT helps to identify areas for improvement and maintain a positive brand reputation.
RASHAYS boasts an overall customer satisfaction of 82%, a significant 12.8 percentage point increase year-over-year. New South Wales leads with 85% satisfaction. Queensland shows a decrease. Customer Satisfaction fluctuates over time from 82.39% to 80.02%.
Average check reveals spending habits, influencing revenue and profitability. Monitoring trends helps optimize pricing and identify customer value.
RASHAYS' overall average check is 53.40 AUD, a slight decrease of 1.40% year-over-year. New South Wales has the highest average check at 54.30 AUD. Victoria has the lowest average check at 42.60 AUD.
Outlet count indicates brand reach. Tracking distribution across states highlights market penetration and expansion opportunities.
RASHAYS has a total of 31 outlets in Australia. New South Wales has the most outlets (20), followed by Queensland (5), and then Victoria and Australian Capital Territory (3 each).
Identifying competitors is crucial for strategic positioning. Understanding shared customer base informs targeted marketing and differentiation.
RASHAYS' top competitors based on cross-visitation are McDonald's (15.38%), KFC (8.79%), Hungry Jack's Burgers (7.88%), Oporto (4.58%), and El Jannah Chicken (4.03%). This shows the fast food is the customer's first choice.
Traffic workload identifies peak hours, aiding staffing and resource allocation. Understanding customer flow enhances operational efficiency.
RASHAYS experiences peak traffic workload between 12 PM and 7 PM, with the highest traffic at 6 PM (54.55). Traffic is minimal between midnight and 7 AM.
Consumer segmentation allows targeted marketing. Gender and generation affinity reveals preferences, optimizing engagement and messaging.
RASHAYS' customer base shows a high affinity for women (99), and men (101). Gen X shows high affinity (140), while Gen Y is under-indexed (62). Gen Z demonstrates high affinity (122).