Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rakuzen performance in the Malaysia and how they change over time
See what factors influence Rakuzen performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rakuzen' competitors in the Malaysia
An analysis of Rakuzen' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Rakuzen is in the lower 40% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Rakuzen's market performance is in the lower 40%, indicating a below-average market position. This suggests Rakuzen has a smaller share of customers compared to competitors. Performance peers in the same percentile range include Yeon Cafe, Restoran Jin Xuan Hong Kong, Idealite 品味舒食 (Autocity), Warong Din, MCR (Malaysia Chicken Rice) Cyberjaya, and K Song Family Karaoke AEON Mall Shah Alam.
Customer satisfaction reflects loyalty and impacts brand reputation, influencing repeat business and positive word-of-mouth referrals.
Rakuzen's overall customer satisfaction is 85%, a 1.3 percentage point increase year-over-year. Selangor shows high satisfaction (85%) with significant growth, while Kuala Lumpur has slightly lower satisfaction (84%) with a decrease. The CSAT dynamic data shows fluctuations between 83.5% and 85.53% during the reporting period.
Average check indicates customer spending per visit, reflecting menu pricing, order value, and customer affluence.
Rakuzen's average check varies by location. Selangor has an average check of 87.4 MYR, while Kuala Lumpur's average check is 70.2 MYR. Dynamic data shows fluctuations in average check throughout the period, ranging from 63.08 MYR to 88.25 MYR. Overall average check and delta are not available.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility for customers.
Rakuzen has 11 outlets in Kuala Lumpur and 9 outlets in Selangor. This indicates a stronger presence in Kuala Lumpur compared to Selangor. No growth data is available for the number of outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Rakuzen's top competitors based on customer cross-visitation are McDonald's (7.69%), KFC (6.59%), Inside Scoop (5.49%), Nando's (4.40%), and Din Tai Fung (4.40%). This indicates that customers who visit Rakuzen also frequently visit these fast-food and casual dining establishments.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
Rakuzen experiences peak traffic workload between 11:00 and 14:00, and again between 18:00 and 21:00. The highest traffic workload occurs at 19:00 (69%). There is no traffic between 0:00 and 10:00, and from 15:00 to 17:00, and after 21:00.
Consumer segments inform targeted marketing, tailoring messaging and offerings to resonate with specific demographics.
Rakuzen's customer base shows a high affinity for women (94 index) and men (105 index). Gen X is overrepresented (197 index), while Gen Y (96 index) and Gen Z (49 index) are underrepresented, suggesting a stronger appeal to older demographics.