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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rakuzen performance in the Malaysia and how they change over time
See what factors influence Rakuzen performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rakuzen' competitors in the Malaysia
An analysis of Rakuzen' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Rakuzen is in the lower 42% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rakuzen's market performance is at the 42nd percentile in Malaysia's Cafe & Restaurants industry, indicating a below average market standing. This means Rakuzen captures less foot traffic compared to most competitors. Performance peers in the same percentile: Lazeez Arabic Restaurant and Grill, The J @ Bandar Seri Alam, Canton Lane @ Jesselton Twin Towers, Sanzaru Izakaya & Bar, Mixue Dungun, Mixue Tambun Ipoh.
Competitor analysis identifies key rivals, informing strategies to gain market share. Understanding cross-visitation patterns reveals customer preferences.
Rakuzen's top competitors based on customer cross-visitation are Inside Scoop, KFC, ZUS Coffee, The Coffee Bean & Tea Leaf, and Oriental Kopi 华阳. Inside Scoop and KFC share the highest cross-visitation rate at 5.61%. This indicates a significant overlap in customer base, suggesting these brands cater to similar consumer preferences.
Traffic workload by hour reveals peak times, optimizing staffing and resource allocation. Understanding customer flow enhances operational efficiency.
Rakuzen experiences peak traffic workload between 11:00 and 14:00, and again between 18:00 and 21:00. The highest traffic workload is at 19:00 (73.04%). This data suggests strategic staffing and promotional efforts should focus on these peak hours to maximize customer service and sales.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for personalized campaigns and product offerings.
Rakuzen's customer base shows a high affinity towards women (89%) and men (110%). Gen X (142%) and Gen Y (111%) are overrepresented, while Gen Z (68%) is underrepresented. This suggests marketing should focus on Gen X and Y, while exploring strategies to attract Gen Z customers.