Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Popeyes performance in the Vietnam and how they change over time
See what factors influence Popeyes performance in the Vietnam and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Popeyes' competitors in the Vietnam
An analysis of Popeyes' competitors in the Vietnam
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
Popeyes is in the top 1% of brands
Sample of brands in the same percentile
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Popeyes in Vietnam holds a leading market position at the 99th percentile. This indicates a strong competitive presence. Performance peers like TÉP Vietnamese Restaurant & Vegan Food, Yen Yakiniku, Pasteur Street Craft Beer, Hong Hoai's Restaurant, MẸT Vietnamese restaurant & Vegetarian Met 4, and Izakaya Unatoto share a similar market performance.
Customer satisfaction is key to loyalty. Tracking CSAT helps understand customer happiness, guiding improvements and business growth for Cafe & Restaurants.
Popeyes in Vietnam has an overall CSAT of 62%, a decrease of 7.6 percentage points year-over-year. Lâm Đồng Province shows high CSAT at 99%, an increase of 31.9 percentage points. The CSAT dynamic data indicates fluctuations between May and July 2025, ranging from 52.41% to 67.82%.
Average check reflects spending per customer, vital for revenue insights and pricing optimization in the competitive Cafe & Restaurants industry.
Popeyes in Vietnam has an overall average check of 161.2K VND, a 4.1% increase year-over-year. In Lâm Đồng Province, the average check is 178.8K VND. The average check dynamic data indicates fluctuations between May and July 2025, ranging from 154516.13 VND to 165898.45 VND.
Outlet count indicates brand presence and reach, crucial for assessing market penetration and expansion strategy in Cafe & Restaurants.
Popeyes in Vietnam has one outlet each in Lâm Đồng Province and Bắc Ninh Province. The lack of growth data suggests a stable number of outlets during the reporting period.
Knowing competitors reveals market dynamics, informing strategies to gain an edge in Cafe & Restaurants through targeted marketing and unique offerings.
Popeyes' top competitors in Vietnam, based on customer cross-visitation, are Highlands Coffee (8.80%), Jollibee (6.82%), Lotteria (6.28%), KFC (5.92%), and Phuc Long (4.49%). This indicates shared customer interest and potential competitive overlap.
Traffic workload patterns inform staffing and marketing, optimizing operations and enhancing customer experience in the Cafe & Restaurants industry.
Popeyes in Vietnam experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 19:00 (71.66%). Traffic is significantly lower during the early morning hours (0:00 to 8:00).
Analyzing consumer segments informs targeted marketing, tailoring offers to resonate with specific groups and maximize engagement for Cafe & Restaurants.
Consumer segments for Popeyes in Vietnam show a high affinity among women (91%), while men are over-represented (107%). Gen Z shows high affinity (119%), Gen Y is near average (95%), and Gen X is under-indexed (74%). These affinity values suggests targeting strategies may be adapted for each group.