Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pollos Guerrero performance in the Mexico and how they change over time
See what factors influence Pollos Guerrero performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jul – Sep 25
Pollos Guerrero is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of Pollos Guerrero' competitors in the Mexico
An analysis of Pollos Guerrero' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Pollos Guerrero's market performance is in the lower 37%, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors like Ceviches y Aguachiles, Cervecería 29, Jugos y algo mas, GALATEA Panadería y Bistro, La Santa Kitchen bar and Outback Steakhouse, which are in the same percentile range.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Pollos Guerrero's overall CSAT is 50%, a 2.9 percentage point increase year-over-year. CSAT varies by location: State of Mexico shows 60% satisfaction with a 10 percentage point increase, while Puebla has 35% satisfaction with a 12.3 percentage point decrease. This suggests satisfaction is growing, but is inconsistent across regions.
Average check reflects spending per customer, crucial for revenue and profitability analysis.
The overall average check for Pollos Guerrero is 157 MXN, an 11.4% increase year-over-year. In the State of Mexico, the average check is 150 MXN with no growth. The average check has fluctuated between 133.33 MXN and 191.18 MXN during the period.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
Pollos Guerrero has the most outlets in Puebla (31), followed by Veracruz (27). Other states have fewer outlets: Tlaxcala (15), Oaxaca (8), State of Mexico (7), Morelos (6), Hidalgo (6), Tabasco (4), Guanajuato (4) and Campeche (3). This shows a strong concentration of outlets in specific regions.
Competitor analysis identifies key players and customer preferences, informing competitive strategies.
The top competitors for Pollos Guerrero, based on customer cross-visitation, are KFC (11.48%), VIPS (8.20%), McDonald's (6.56%), Little Caesars (6.56%), and Starbucks (4.92%). This indicates that customers who visit Pollos Guerrero also frequent these fast-food and restaurant chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Pollos Guerrero experiences peak traffic workload between 8 AM and 7 PM, with the highest traffic around 2 PM to 4 PM (55.05% and 55.49%). Traffic is significantly lower during the night and early morning hours, indicating the need for adjusted staffing during off-peak times.