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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Pollos Guerrero is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pollos Guerrero performance in the Mexico and how they change over time
See what factors influence Pollos Guerrero performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Pollos Guerrero' competitors in the Mexico
An analysis of Pollos Guerrero' competitors in the Mexico
Top-5 brands that brand's customers also visit
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market Performance shows brand share of foot traffic, revealing competitive strength and customer preference in the industry.
Pollos Guerrero is a leading brand with a market performance percentile of 99 in Mexico's Cafe & Restaurants industry, putting it in the top 1%. Competitors like Imperial Garden share a similar position.
Customer Satisfaction reflects brand perception, impacting loyalty and growth. Monitoring CSAT helps identify improvement areas and retain customers.
Overall customer satisfaction for Pollos Guerrero is 57%, up 3.8 percentage points year-over-year. Satisfaction varies by state, with a significant decrease in the State of Mexico but an increase in Puebla.
Average Check indicates spending per customer, crucial for revenue analysis. Tracking it helps optimize pricing and promotions for profitability.
The overall average check for Pollos Guerrero is 161.1 MXN, a 5.6% increase year-over-year. The State of Mexico shows an average check of 150 MXN with no change from the previous year.
Competitor analysis reveals market dynamics. Identifying top competitors helps refine strategies for differentiation and competitive advantage.
Pollos Guerrero's top competitors, based on customer cross-visitation, include KFC (9.21%), Little Caesars (7.89%), and VIPS (7.89%). These brands attract a significant portion of Pollos Guerrero's customers.
Analyzing consumer segments by Gender and Generation informs targeted marketing. Affinity reveals strategic areas for personalized campaigns.
Pollos Guerrero has high affinity with Men (111%), and extremely high affinity with Gen X (415%). Women segments has affinity of 85%.