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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence PLNT Burger performance in the United States and how they change over time
See what factors influence PLNT Burger performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of PLNT Burger' competitors in the United States
An analysis of PLNT Burger' competitors in the United States
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
PLNT Burger is in the lower 32% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PLNT Burger's market performance is in the lower 32%, indicating a below-average market standing. This means the brand captures less foot traffic compared to its competitors. Performance peers in a similar range include LongBoard Bar and Grill, Early Bird Brunch, Fried Tomato Buffet, Dumpling King, Sedona Pizza and Pasta Company, and DAO Dim Sum & Chinese Cuisine.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. High CSAT indicates strong customer relationships and positive brand image.
PLNT Burger's overall customer satisfaction is 82%, a decrease of 8.7 percentage points year-over-year. Virginia shows the highest CSAT at 91%, while Maryland has the lowest at 78%. The downward trend suggests a need to address customer concerns to improve satisfaction levels across all locations.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for profitability.
PLNT Burger's average check is $18.6, an increase of 1.8% year-over-year. The District of Columbia has the highest average check at $24.6, while Maryland and New York share the lowest at $17.1. The overall increase suggests customers are spending slightly more per visit.
Outlet count indicates brand reach and growth potential. Tracking this metric informs expansion strategies and market penetration efforts.
PLNT Burger has the most outlets in Massachusetts and Maryland, with 3 locations each. Virginia, District of Columbia, and Pennsylvania each have 2 outlets, while New York has 1. This distribution highlights the brand's current geographic focus and potential areas for expansion.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
PLNT Burger's top competitors based on cross-visitation are Starbucks (8.33%), Burger King (3.12%), Dunkin' (3.12%), True Food Kitchen (3.12%), and Smashburger (2.08%). This indicates that customers who visit PLNT Burger also frequent these establishments, suggesting potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient operations and customer satisfaction.
PLNT Burger experiences peak traffic workload between 10 AM and 10 PM, with the highest workload at 7 PM (61.81%). Traffic is minimal between midnight and 9 AM. This data informs staffing schedules and resource allocation to meet customer demand effectively during peak hours.
Consumer segment analysis tailors marketing to specific demographics. Understanding gender and generational preferences enhances engagement and brand relevance.
PLNT Burger's customer base shows a slightly higher affinity among women (102%) compared to men (98%). Gen X shows the highest affinity (117%), followed by Gen Y (110%) and Gen Z (102%). This suggests marketing efforts should consider the preferences and behaviors of these key demographic groups.