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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Plaza Azteca Mexican Restaurant performance in the United States and how they change over time
See what factors influence Plaza Azteca Mexican Restaurant performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Plaza Azteca Mexican Restaurant' competitors in the United States
An analysis of Plaza Azteca Mexican Restaurant' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Plaza Azteca Mexican Restaurant is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Plaza Azteca Mexican Restaurant's market performance is at the 53rd percentile, indicating an average market standing. This means the brand is performing on par with competitors like Crepeccino Café & Crêperie, Cupbop - Korean BBQ in a Cup, and Chima Steakhouse.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth.
Plaza Azteca Mexican Restaurant has an overall CSAT of 84%, up by 0.8 percentage points year-over-year. Connecticut shows the highest CSAT at 95%, while West Virginia experienced a decrease. The CSAT trend shows a slight increase from June to August 2025.
Average check reveals spending per customer, crucial for revenue insights and pricing strategy optimization.
The overall average check for Plaza Azteca Mexican Restaurant is $31.20, a 9.2% increase year-over-year. New Jersey has the highest average check at $40.40. The average check saw an increase from June to July 2025, then slightly decreased in August.
Outlet count indicates brand reach and expansion, reflecting market presence and growth strategy effectiveness.
Plaza Azteca Mexican Restaurant has the most outlets in Virginia (23) and Pennsylvania (22). Other states like North Carolina and New Jersey have 3 outlets each. This distribution highlights key markets for the brand.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
The top competitors for Plaza Azteca Mexican Restaurant, based on customer cross-visitation, are McDonald's (7.79%), Chick-fil-A (6.85%), Texas Roadhouse (4.60%), Dunkin' (3.85%), and Wendy's (3.85%). This indicates a mix of fast-food and casual dining alternatives.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Plaza Azteca Mexican Restaurant experiences peak traffic between 17:00 (5 PM) and 19:00 (7 PM), with the highest workload at 18:00 (6 PM). Traffic is minimal in the early morning hours. This data informs staffing and promotional strategies.
Understanding consumer segments enables targeted marketing, tailoring strategies to resonate with specific demographics.
Women are slightly under-indexed (98) and Men are slightly over-indexed (102). Gen X shows high affinity (112), while Gen Y (93) and Gen Z (82) are under-indexed, suggesting a need to tailor marketing to attract younger demographics.