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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Planet Smoothie performance in the United States and how they change over time
See what factors influence Planet Smoothie performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Planet Smoothie is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Planet Smoothie' competitors in the United States
An analysis of Planet Smoothie' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand strength and customer preference in a competitive industry landscape. It shows brand's share of foot traffic.
Planet Smoothie is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in the United States. This places it in the top 1% of brands, indicating a strong market position relative to its peers like Trapper's Sushi, 100 Fun, Benny's Family Restaurant, El Cerro, Mac's Speed Shop, and Hong BBQ & Hot Pot, all within a similar percentile range.
Customer satisfaction is crucial for loyalty and growth. It reflects how well Planet Smoothie meets customer expectations, impacting brand perception and repeat business.
Planet Smoothie's overall customer satisfaction is 83%, a 2.2 percentage point increase year-over-year. Satisfaction varies by state, with Florida at 89% (+6.1pp), while North Carolina, Alabama, Georgia and Minnesota show decreased satisfaction. Customer satisfaction peaked in July 2025 at almost 90%.
Average check reflects customer spending per visit, vital for revenue and profitability. Monitoring changes informs pricing and promotion effectiveness.
The overall average check for Planet Smoothie is $12.10, an 8.7% increase year-over-year. Florida locations have an average check of $12.30, while Georgia's is $11.70. The average check peaked in June 2025 around $13.93.
Outlet count indicates brand reach and expansion. Tracking distribution helps assess market penetration and growth potential across regions.
Planet Smoothie has a total of 130 outlets in the United States. Florida has the most with 66, followed by Georgia with 33. Other states include North Carolina (6), Pennsylvania (5), Alabama (5), California (3), South Carolina (3), Nevada (2), Minnesota (2) and Iowa (2).
Understanding competitors reveals the competitive landscape. This report helps Planet Smoothie to better understand where to focus.
The top competitors for Planet Smoothie, based on cross-visitation, are McDonald's (8.56%), Burger King (4.79%), Chick-fil-A (4.45%), Raising Cane's Chicken Fingers (3.77%), and Popeyes Louisiana Kitchen (3.77%). This indicates a competitive overlap primarily with fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Planet Smoothie's traffic workload peaks between 9 AM and 6 PM, with the highest traffic around noon (52.23%). Traffic is minimal before 6 AM and after 9 PM, with almost no traffic between midnight and 5 AM. This information can help with staffing decisions.
Analyzing consumer segments informs targeted marketing and positioning. Gender and generation affinities allow customized campaigns and product development.
Planet Smoothie's customer base shows a high affinity among women (116 index), who are over-represented compared to men (85 index). Gen Z also shows a high affinity (153 index). Gen X shows affinity close to average (102 index), while Gen Y is under-indexed (92 index).