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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence PJ's Coffee performance in the United States and how they change over time
See what factors influence PJ's Coffee performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
PJ's Coffee is right in the middle
Sample of brands in the same percentile
An analysis of PJ's Coffee' competitors in the United States
An analysis of PJ's Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
PJ's Coffee's market performance is at the 48th percentile, indicating a below average/lagging market position. This means PJ's Coffee captures less foot traffic than the majority of its competitors. Performance peers in the same percentile range include La Catrina Tacos & Tequila Bar, Provaré, Francesca's, Pubbelly Sushi, Fox's Pizza Den, and Paddlefish.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
PJ's Coffee's overall CSAT is 78%, a decrease of 2.8 percentage points year-over-year. New Jersey shows the highest CSAT at 100%, while Alabama's CSAT decreased by 8.7 percentage points. The CSAT trend shows fluctuations between 76.59% and 80.94% from June to August 2025.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
PJ's Coffee's overall average check is $10.60, a 2.2% increase year-over-year. South Carolina has the highest average check at $15.00. The average check fluctuated between $9.71 and $11.08 from June to August 2025.
Outlet count indicates brand reach and growth. A larger number of outlets can increase market presence and customer accessibility.
PJ's Coffee has 94 outlets in Louisiana, the highest concentration. Texas has 32 outlets, followed by Mississippi with 13. Other states have fewer than 10 outlets each, indicating a regional concentration in the Southern US.
Identifying top competitors helps refine strategies. Understanding cross-visitation patterns reveals customer preferences and competitive landscape dynamics.
PJ's Coffee's top competitors based on cross-visitation are McDonald's (11.78%), Starbucks (8.60%), Chick-fil-A (7.96%), Cracker Barrel Old Country Store (4.14%), and Burger King (3.98%). This indicates that PJ's Coffee customers also frequently visit these fast-food and coffee chains.
Traffic workload analysis helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
PJ's Coffee experiences peak traffic between 8 AM and 11 AM, with the highest workload at 9 AM (63.83%). Traffic significantly decreases after 6 PM, with minimal activity between midnight and 4 AM.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Women show a high affinity (115 index) for PJ's Coffee, while men are under-indexed (86 index). Gen X has a high affinity (119 index), while Gen Y (92 index) and Gen Z (78 index) are under-indexed, suggesting a stronger appeal to older demographics.